AerServ Joins Google's Exchange Bidding Program To Drive Real-Time Competition In Mobile
November 09, 2017 09:00 ET
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AerServ
IRVINE, CA--(Marketwired - Nov 9, 2017) - AerServ, the leading inventory and audience management technology for mobile publishers and advertisers, today announced its new partnership with Google for...
ActivateABM's CRM Integration Aligns Marketing and Sales by Providing Richer Account and Contact Insights to Enhance Sales Process
November 08, 2017 10:46 ET
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Madison Logic
NEW YORK, NY--(Marketwired - Nov 8, 2017) - Madison Logic, the global leader in account based marketing (ABM), announced today new CRM integration capabilities for the company's account based...
Cooperative Approach to B2B Data Innovation Powers Bombora to Double Client Count & Revenue
November 08, 2017 10:00 ET
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Bombora
NEW YORK, NY--(Marketwired - Nov 8, 2017) - As intent data has become a staple of B2B sales and marketing, an inclusive, cooperative business approach has propelled Bombora to become the industry...
RhythmOne Announces Rebrand to Align with Integrated Capabilities
November 08, 2017 09:00 ET
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RhythmOne
LONDON, UNITED KINGDOM and SAN FRANCISCO, CA--(Marketwired - Nov 8, 2017) - RhythmOne plc (LSE AIM: RTHM), an advertising technology company that connects brands to audiences, today announces that...
Al Jazeera Launches Jetty, New Audio-First Brand
November 01, 2017 10:47 ET
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Al Jazeera
SAN FRANCISCO, CA--(Marketwired - Nov 1, 2017) - Al Jazeera Media Network today announced the launch of Jetty, a new audio-first media brand. Building from the success of AJ+, Jetty is...
Adform Debuts Programmatic Digital Out-of-Home Ad Buying in the U.S., Powered by Hivestack
November 01, 2017 08:54 ET
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Adform
NEW YORK, NY--(Marketwired - Nov 1, 2017) - Adform (www.adform.com), one of the world's leading independent advertising technology platform companies, announced today at the 2017 Video Everywhere...
RhythmOne's Platform-Level Integration With Grapeshot Addresses Brand Safety in Real Time
October 24, 2017 09:00 ET
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RhythmOne
LONDON, UNITED KINGDOM and SAN FRANCISCO, CA--(Marketwired - Oct 24, 2017) - RhythmOne plc (LSE AIM: RTHM, "Company" or "1R"), an advertising technology company that provides streamlined,...
Flashtalking Partners with TripleLift on Dynamic Creative Solutions for Native Advertising
October 19, 2017 10:29 ET
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Flashtalking
NEW YORK, NY--(Marketwired - Oct 19, 2017) - Flashtalking, the leading global independent platform for ad delivery, dynamic creative and data analytics, and TripleLift, the largest native...
Smart Announces Global ServertoServer Integration With Rubicon Project
October 18, 2017 09:45 ET
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Smart
NEW YORK, NY--(Marketwired - Oct 18, 2017) - Smart (formerly known as Smart AdServer), the holistic ad monetization platform, is now offering its publishers access to more advertising demand,...
TabMo Partners with Integral Ad Science to Give Marketers an Integrated, Mobile-first Approach to Brand Safety, Fraud and Viewability Measurement
October 18, 2017 08:59 ET
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TabMo
NEW YORK, NY--(Marketwired - Oct 18, 2017) - TabMo, the first mobile DSP combining programmatic ad buying with proprietary creative ad units, and Integral Ad Science (IAS), the global...