The Advertising Research Foundation Unveils Findings From Attention Measurement Validation Initiative Phase Two Report
May 16, 2024 12:20 ET | Advertising Research Foundation
ARF released findings comparing 12 attention measurement companies at ATTENTION 2024 in New York.
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Innovating to Impact: Dentsu Unveils New Global Brand Proposition Drawing Upon 120 Year Heritage
May 16, 2024 10:01 ET | dentsu
Dentsu launches it new client-facing go-to-market brand, Innovating to Impact
Interpublic Group to Present at the 52nd Annual J.P. Morgan Global Technology, Media and Communications Conference
May 15, 2024 16:30 ET | Interpublic Group of Companies, Inc. (The)
New York, NY, May 15, 2024 (GLOBE NEWSWIRE) -- Interpublic Group (NYSE: IPG) senior management will present at the 52nd Annual J.P. Morgan Global Technology, Media and Communications Conference on...
Pixalate’s April 202
Pixalate’s April 2024 Global Top Grossing Mobile Apps Based on Open Programmatic Ad Revenue in the Apple App Store and Google Play Store: ‘Happy Color’, ‘SnackVideo’ Among Top Grossing Apps in North America & APAC
May 15, 2024 13:01 ET | Pixalate Inc.
LONDON, May 15, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the April 2024 Global Top Grossing Mobile...
Tvbeat Adopts Blockgraph to Power Programmatic Execution for Audience-Based Linear TV Advertising
May 15, 2024 09:30 ET | Blockgraph
NEW YORK, May 15, 2024 (GLOBE NEWSWIRE) -- Blockgraph, a leading privacy-centric identity and data collaboration platform designed to fuel the future of connected TV advertising, today announced it...
Onetag continues 2024 expansion with strategic new hires
May 08, 2024 10:32 ET | Onetag
Onetag, the global programmatic curation platform, continues to build momentum with three senior additions to the team in U.S, Italy and UK.
Federico Salvitti
MINT Accelerates US Growth with Key Appointments and New Partnerships, Welcoming Seasoned Strategist Federico Salvitti as VP of Growth
May 08, 2024 09:09 ET | MINT
NEW YORK, May 08, 2024 (GLOBE NEWSWIRE) -- Today MINT, the global enterprise software solution for advertising resource management (ARM), announced the appointment of Federico Salvitti as VP of...
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Ad Agency Motive Hires Two Former 72andSunny Creatives
May 07, 2024 09:07 ET | Motive
Francisco Puppio and Gabo Curielcha Join Motive to Lead Brand Storytelling for Partners Including Pepsi, bubly, Burger King and more
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Creators Alliance Limited has announced plans to invest $2 billion in strategic marketing to accelerate its global market expansion strategy.
May 06, 2024 15:00 ET | Creators Alliance Limited
Sydney, Australia, May 06, 2024 (GLOBE NEWSWIRE) -- On May 6th, Creators Alliance Limited (hereinafter referred to as CA) announced an ambitious plan to invest $2 billion in strategic marketing over...
C3 Team, a division of Forward Solutions, Elevates B2B Marketing Through Linchpin Acquisition
May 06, 2024 11:00 ET | Forward Solutions
C3 Team, a Division of Forward Solutions, Elevates B2B Marketing Through Linchpin Acquisition