Black Friday and Cyber Monday 2023 significantly boosted customer acquisition and sales
Optimove Insights Report: Black Friday Boosts Customer Acquisition Over ‘Non-Holiday’ Time Period by 370%, Cyber Monday by 240%
November 18, 2024 07:48 ET | Optimove
NEW YORK, Nov. 18, 2024 (GLOBE NEWSWIRE) -- Optimove Insights has released its proprietary report analyzing over two million e-commerce transactions from the 2023 holiday shopping period, revealing...
Optimove Recognized
Optimove Recognized as “One to Watch” in Snowflake’s Modern Marketing Data Stack Report
October 22, 2024 14:16 ET | Optimove
NEW YORK, Oct. 22, 2024 (GLOBE NEWSWIRE) -- Optimove today announced that it has been recognized as one to watch in the Modern Marketing Data Stack 2025: How Leading Marketers Are Thriving In a...
Noa Nitzan Geffen has joined Optimove as General Counsel
Noa Nitzan Geffen Joins CRM Leader, Optimove, as General Counsel
October 10, 2024 09:31 ET | Optimove
NEW YORK, Oct. 10, 2024 (GLOBE NEWSWIRE) -- Optimove, the first Customer-Led Marketing Platform, today announced that Noa Nitzan Geffen has joined the company as General Counsel. Noa brings...
Adi Dagan Joins Opti
Adi Dagan Joins Optimove as Senior Director of Partnerships
September 09, 2024 14:09 ET | Optimove
NEW YORK, Sept. 09, 2024 (GLOBE NEWSWIRE) -- Optimove, the #1 CRM Marketing Solution for iGaming and Sports Betting, is pleased to announce the appointment of Adi Dagan as Senior Director of...
Image 1:  85% of respondents plan to engage in live betting during games
Optimove Unveils 2024-2025 NFL Wagering Intentions Report: Significant 39% Surge in Live Betting Anticipated
August 22, 2024 10:00 ET | Optimove
NEW YORK, Aug. 22, 2024 (GLOBE NEWSWIRE) -- Optimove Insights, the analytical and research arm of Optimove, has released its 2024-2025 Consumer Report on NFL Wagering Intentions. The report offers...
Image 1: 95% of consumers are likely to revisit a brand after a positive experience.
Optimove Unveils its 2024 Holiday Shopping Report: Shows 67% of Consumers will Have ‘Marketing Fatigue’ by November
August 11, 2024 10:00 ET | Optimove
NEW YORK, Aug. 11, 2024 (GLOBE NEWSWIRE) -- Optimove Insights, the analytical and research arm of Optimove, has released its Report on Consumer Shopping Intentions for Holiday 2024, offering...
Optimove Expands its
Optimove Expands its Leading CRM Marketing Offering to iGaming Sweepstakes Companies
May 30, 2024 08:11 ET | Optimove
NEW YORK, May 30, 2024 (GLOBE NEWSWIRE) -- Optimove, the #1 CRM Marketing Solution for the iGaming and Sports Betting sector, announced the expansion of its offering with a turnkey solution to...
Enteractive Partners
Enteractive Partnership with Optimove Adds Outbound Calling to All-in-One CRM Marketing Platform
May 14, 2024 06:34 ET | Optimove
NEW YORK, May 14, 2024 (GLOBE NEWSWIRE) -- Enteractive, the leader in player conversion and reactivation services, today announced a strategic partnership with Optimove, the #1 CRM Marketing...
Image 1: A significant majority of consumers, seventy percent (70%), plan to purchase Mother's Day gifts at least two weeks in advance.
Optimove Insights' Mother's Day Survey Reveals 70% of Respondents Purchase at Least Two Weeks Before the Holiday
May 10, 2024 09:00 ET | Optimove
NEW YORK, May 10, 2024 (GLOBE NEWSWIRE) -- Optimove Insights, the analytical and research arm of Optimove, has unveiled insights into consumer behavior and preferences for Mother's Day shopping...
Image 1: The Caitlin Clark Effect 
Caitlin Clark Boosted Betting on March Madness Women’s Games by 540%; a Bellwether on Her WNBA Impact: Optimove Insights’ Analysis
May 09, 2024 09:00 ET | Optimove
Secaucus, May 09, 2024 (GLOBE NEWSWIRE) -- Optimove Insights, the analytical and research arm of Optimove, has conducted a comprehensive analysis of the 2024 NCAA March Madness tournament, shedding...