Comscore Campaign Ratings Now Integrated Into Basis Technologies for Comprehensive Cross-Channel Incremental Reach Measurement
August 21, 2024 08:59 ET | Basis Technologies
CHICAGO, Aug. 21, 2024 (GLOBE NEWSWIRE) -- Basis Technologies (https://basis.com), a global provider of media automation and programmatic advertising solutions, today announced an integration of...
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Audience Intelligence Company Tunnl Announces Reach & Frequency, Linear TV Measurement Solution
April 25, 2024 10:30 ET | Tunnl
Tunnl launches Reach & Frequency, a breakthrough audience-based linear TV measurement tool enabling exposure insights and cross-channel optimization.
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Tunnl Audience Intelligence Platform Launches Self-Serve TV Rating Feature for Linear TV Advertisers
March 28, 2024 10:30 ET | Tunnl
Tunnl launches self-serve TV rating feature, empowering advertisers with precise local linear TV insights for targeted campaigns.
Imagine Aviator Control
Imagine Aviator Maximizes Revenue Potential and Viewing Quality Across Linear and VOD Services
April 14, 2022 05:00 ET | Imagine Communications
Denver, April 14, 2022 (GLOBE NEWSWIRE) -- As media companies are challenged to meet growing demand for content on any screen and deliver profitability, Imagine Communications today announces the...
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EDO Partners with SoFi to Uplevel Media Planning, Creative Performance with Real Time Campaign Measurement
March 01, 2022 09:01 ET | EDO, Inc.
SAN FRANCISCO and NEW YORK, March 01, 2022 (GLOBE NEWSWIRE) -- EDO, Inc., a data, measurement, and analytics software company serving brands, agencies and all major TV network groups, today formally...
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dataxu Announces TotalTV for Advertisers, Spanning Linear, Connected and Addressable TV
September 20, 2018 11:00 ET | dataxu
BOSTON, Sept. 20, 2018 (GLOBE NEWSWIRE) -- dataxu®, a leading provider of programmatic marketing software for marketing and media professionals, today announced TotalTV for Advertisers, a unified...