LONDON, Feb. 21, 2002 (PRIMEZONE) -- Diageo (NYSE:DEO):
Indepth interview available now on http://www.cantos.com, with Paul Walsh, chief executive officer, Diageo.
Log on to watch him talk through a momentous past six months at Diageo, including the following:
-- Performance and strategic development: Seagram; Burger King
separation; Cuervo settlement & Malibu auction
-- Premium drinks: strong growth; huge potential for RTD's;
performance of Category Management Brands
-- Geographies: reversing the decline of Guinness in Ireland;
Seagrams and scaling up in profitable North American market
-- Marketing: benefits of media deflation; quantitative measurement
techniques
-- Industry leadership: strong leadership position, scaling up,
social responsibility around alcohol
This interview is available in video, audio and transcript.
It's free to view. All you need to do is register at http://www.cantos.com.
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