Proposal for Re-election of Pricer's Board of Directors


UPPSALA, Sweden, April 24, 2002 (PRIMEZONE) -- Prior to the Annual General Meeting of Pricer AB on April 25, 2002, a large group of shareholders, representing more than 25 per cent of the votes, have agreed on a proposal for re-election of the Board of Directors.

If the Annual General Meeting accepts the re-election of the board the intention is to elect Mr Salvatore Grimaldi as Chairman of the Board.

The following persons are proposed for re-election:

Mr Goran Linden Mr Salvatore Grimaldi Mr Arve Kristoffersen Mr Jan Forssjo



                For further information, please contact:
       Jan Forssjo, President and CEO, Pricer AB    +46 18 188 100

Pricer AB (publ) was founded in 1991 in Uppsala and has built a leadingposition in the world market as a supplier of electronic display andinformation systems to the retail industry. Pricer offers electronicinformation systems intended to improve significantly customer benefitand improve retail profitability. Through Pricer's co-operation withhighly competent partners, customers are offered a totally integratedsolution together with the supplementary products, applications andservices offered by our partners. The Pricer share is quoted on the O-list of Stockholm Exchange. For further information, please visitPricer's website www.pricer.se . Registration to receive news releasesautomatically via e-mail can be made through the website.

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The following files are available for download:

http://www.waymaker.net/bitonline/2002/04/24/20020424BIT00820/wkr0001.doc http://www.waymaker.net/bitonline/2002/04/24/20020424BIT00820/wkr0002.pdf