Tasty Baking Event to be Broadcast by Vcall Over the Internet


RICHMOND, Va., April 1, 2003 (PRIMEZONE) -- Tasty Baking Company (NYSE:TBC) will broadcast its breakfast meeting on Friday, 04/04/2003 at 8:30 AM Eastern, Vcall, a Service of WILink, announced today. This event webcast can be accessed at http://www.vcall.com/EventPage.asp?ID=83391

Interested parties can access this webcast through the Vcall website, located at http://www.vcall.com. Listeners should go to the website at least fifteen minutes before this event to download and install any necessary audio software. For those unable to attend the live broadcast, a replay will be available beginning approximately one hour after the event. There is no charge to access any event.

About WILink

Since 1992, WILink plc (www.wilink.com) has been a leading provider of global investor relations and investment information services that attract and retain investors for public companies and mutual funds. WILink's PrecisionIR(tm) (www.precisionir.com) and PrecisionFM(tm) custom investor-marketing programs enable publicly traded companies and mutual funds to deliver tailored and compelling communications to a precisely targeted audience of investors. This year WILink will make more than 8 million investor introductions for over 3,750 corporate clients through PrecisionIR(tm) and PrecisionFM(tm) programs, which include the Annual Reports Service, the Fund Info Service, Informed Investors Forums (www.informedinvestors.com), Vcall(r) webcasting (www.vcall.com), InstitutionalReach(tm) and PeerEvents. WILink's partnerships with over 240 leading financial channels in 14 countries including The Wall Street Journal, Financial Times, Barron's and Yahoo! Finance ensure clients targeted visibility within the investment community. WILink, Inc. a wholly owned subsidiary of WILink plc (LSE:WLK) began operations in Richmond, Va. in 1993.


            

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