New Scandinavian Airlines Organization Agreed


STOCKHOLM, Sweden, May 02, 2003 (PRIMEZONE) -- The new Scandinavian Airlines (Other OTC:SASDF) organization was established today, May 2, 2003. The new organization is a feature of the improvement program (Plan C), which was presented in conjunction with the Group's Year-end Report earlier this spring. Plan C is based on the SAS Group's requirement that each operation within the Group achieve sustainable profitability and competitiveness.

As a result of the implementation of the new organization, a surplus of administrative personnel will arise. This surplus is included in the figure of 4,000 excess employees announced earlier in conjunction with Plan C.

The new organization is based on regional earnings responsibility, with strategic guidelines. The new organization has eight functions, all of which report directly to the COO and Airline President, Soren Belin.

"I am satisfied that the new organization has been established and find that we now have an effective management that can lead Scandinavian Airlines in the direction required to offer our markets competitive prices and products," said Soren Belin.

The eight functions and new managers are:

Central functions:

CFO/Administration - Rolf Andersson. Responsibility for Scandinavian Airlines' business and strategy processes, implementing Scandinavian Airlines' improvement programs (Plans B and C), and providing proactive support for the COO in ensuring the fulfillment of Scandinavian Airlines' overall goals.

Accountable Manager and Operations Management - Lars Mydland. Responsibility for operation of Scandinavian Airlines and ensuring that this complies with official regulations. The functions within the current organization that are subject to official regulation will not be changed and are therefore being transferred unaltered into the organization.

Network and Revenue strategies - Jan Lundborg. Responsibility for defining and optimizing a profitable and long-term competitive traffic system.

Marketing and Channel Management - Jens Willumsen. Responsibility for developing and securing competitive strategies and concepts for brand, product and marketing channels.

Regional functions with earnings responsibility for the local units within the framework of policies and guidelines, as well as allocated resources in the budget and business plan.

Copenhagen - Susanne Larsen Oslo - Stein Nilsen Stockholm - Anders Ehrling

Intercontinental - manager not yet appointed Earnings responsibility for the Intercont business area (intercontinental traffic) within the framework of policies and guidelines, as well as allocated resources in the budget and business plan.


 For further information, please contact the COO and Airline President,
 Soren Belin,        +46 70 597 50 24

SAS CORPORATE COMMUNICATIONS

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