BREA, Calif., Aug. 11, 2003 (PRIMEZONE) -- PoGo! Products, Inc. (OTCBB:NWGD), a leader in portable digital audio (MP3) technology and the developer and manufacturer of cutting-edge personal electronic products for consumers and businesses, today announced it has signed an exclusive two-year sales and marketing agreement for its products, including the new Radio YourWay(tm) portable solid-state AM/FM radio recorder, with Keating Technologies Inc., Canada's leading branch outsourcing service to the high technology industry.
"Keating Technologies is a premier marketer with expertise in creating significant new sales channels for high-tech products targeting 30 million Canadians," stated Jim LaVoie, President of PoGo! Products Inc. "Keating's expertise in channel marketing will provide PoGo! a powerful presence in Canada for all of our Company's products, as well as creative brand building and retail sales support for our new Radio YourWay AM/FM recorder."
Larry Keating, President and Chief Executive Officer of Keating Technologies, said he is pleased that PoGo! is joining his roster of leading technology clients. "As an established leader in the fast-paced MP3 player category with its award-winning Rip-Flash(tm) Recordable Digital Audio Players and first-of-its-kind Flipster(tm) Personal Multimedia Player, PoGo! adds a new dimension to the line of high-tech products that we are offering to distributors, resellers and mass merchandising markets."
PoGo!'s latest innovative product is the recently introduced Radio YourWay(tm), the first portable, solid-state AM/FM radio recorder, which enables users to record any radio broadcast such as news, sports, or music and play those recordings back at a more convenient time. Radio YourWay is a versatile device that also can download MP3 files providing near CD-quality music.
About Keating Technologies Inc.
Keating Technologies, headquartered in Markham (north-east Toronto), Ontario, is a 2000, 2001 and 2002 winner of Canada's 50 Best Managed Companies Program. As Canada's leading branch outsourcing service to the high technology industry, the Company has been responsible for bringing more than $1 billion in technology products and services to Canadian enterprise businesses and consumers. Keating provides Total Market Management(r) services including sales, marketing, merchandising and customer support through its offices in Vancouver, London, Markham, Montreal, and Ottawa. Since its inception in 1987, Keating has represented and continues to represent leading edge technology organizations requiring high-performance, cost-effective market capture within the Canadian marketplace. For additional information, go to www.keating.com.
About PoGo! Products, Inc.
PoGo! Products, Inc. (www.pogoproducts.com) is the developer and marketer of innovative, industry-first personal technology products, led by industry veterans who are proven leaders in the consumer electronic space. Corporate headquarters for PoGo! Products and home base for sales and customer service is located in Brea, Calif., with all manufacturing of product done in Asia with engineering teams in both locations.
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