DETROIT, Mich., April 28, 2004 (PRIMEZONE) -- Ideal Accents, Inc. (OTCBB:IACE), the recently public new car accessorizer with plans for a nationwide industry roll up, said today that it was pleased to be the subject of feature articles in two of the leading publications in its home state of Michigan.
In an April 19 article in Crain's Detroit Business, written by reporter Terry Kosdrosky, Ideal CEO Joe O'Connor and Exec VP Karim Suleman, discuss the company's growth strategy, which is focused on acquiring up to 100 installation shops across the country. Mr. O'Connor comments that accessorizing is "a fragmented industry and plenty of mature owners make the business ripe for consolidation."
Confirming a key aspect of Ideal's growth strategy, the article notes that "Auto dealers say they would welcome consolidation," and quotes a local new car dealer who says, "If an aftermarket company could consolidate operations where we can deal with one place to do various things, it would make things easier."
The March 27 article in the Lansing State Journal by reporter Barbara Wieland, welcomes the "New" Ideal Accents to the Lansing area, which she says "will make it easier for car dealers to add posh custom features like sunroofs and leather seats to cars." She reports further that "The Lansing location is the first step in Ideal Accents's push to open 100 stores in North America." Commenting on the company's newest shop, an Ideal Accents employee there says, "We're anticipating a busy summer ... That's the biggest time of year for car sales."
Ideal said both articles could be accessed in their entirety on the Company's website: (www.idealaccents.com).
About Ideal Accents
Ideal Accents, Inc. (OTCBB:IACE), headquartered in Detroit, MI, is in the business of accessorizing cars and trucks at the new vehicle dealer level. An ISO 9001 certified company, Ideal is licensed by leading tier one suppliers to Original Equipment Manufacturers ("OEMs") like GM, Ford and Toyota to sell and install their accessory products on vehicles in the aftermarket. The company and its subsidiaries have over 100 employees at facilities in Metro Detroit, Lansing, Michigan and Toronto, Canada.
Working directly with, and compensated by, auto dealers in each area, Ideal installs products that speak to the automotive-related styling and functional needs of customers. These products include sunroofs, leather seats, wheels, keyless entry, GPS navigation systems, TV's, DVD's, CD changers, truck accessories and performance enhancement parts. According to SEMA, a leading market research company in the auto industry, the multi-billion dollar auto accessory business enjoys a steady average annual growth rate of approximately 7.5%.
Additional information about the company can be found on its Web site at: (www.idealaccents.com), including the company's filings with the SEC.
Safe Harbor
Information in this news release or on the website may contain statements about future expectations, plans, prospects or performance of Ideal Accents, Inc. that constitute forward-looking statements for purposes of the safe harbor provisions under the Private Securities Litigation Reform Act of 1995. The words or phrases "can be," "expects," "may affect," "believed," "estimate," "project," and similar words and phrases are intended to identify such forward-looking statements. Ideal cautions you that any forward-looking information provided by or on behalf of Ideal is not a guarantee of future performance. None of the information on the website constitutes an offer to sell securities or investment advice of any kind, and visitors should not base their investment decisions on information contained in the website. Ideal Accents, Inc.'s actual results may differ materially from those anticipated in such forward-looking statements as a result of various important factors, some of which are beyond Ideal's control, in addition to those discussed in Ideal's press releases, public filings, and statements by Ideal's management, including, but not limited to, Ideal's estimate of the sufficiency of its existing capital resources, Ideal's ability to raise additional capital to fund future operations, Ideal's ability to refinance or repay its existing indebtedness. All such forward-looking statements are current only as of the date on which such statements were made. Ideal does not undertake any obligation to publicly update any forward-looking statement to reflect events or circumstances after the date on which any such statement is made or to reflect the occurrence of unanticipated events.