ANN ARBOR, Mich., July 22, 2004 (PRIMEZONE) -- Legend Mobile, Inc., (OTCBB:LGMB) today announced that it has released an updated version of Racemobile.com. Racemobile provides motorsports fans with a daily text message on their mobile phone. The service delivers news regarding stock car racing, top drivers and teams, points standings, race results and other breaking updates.
Racemobile.com also sells mobile accessories licensed by top NASCAR drivers including Dale Earnhardt, Jr., Tony Stewart, Mark Martin, Jeff Burton, Sterling Marlin, Matt Kenseth, Dale Earnhardt, Ryan Newman, Michael Waltrip, Bobby Lobonte, Kevin Harvick, Robby Gordon, and Dale Jarrett.
To promote the service Legend Mobile has a comprehensive radio marketing effort planned. Through its subsidiary, Legend Studios, Inc., which operates eight radio stations, the company will broadcast advertisements for Racemobile on the major shows on the ESPN Radio Network, actual NASCAR Nextel Cup races, and popular programs targeting men such as Bill O'Reilly. Additionally, the company has a commitment from Sun Network Group to promote a version of Racemobile.com on their radio network.
"We are excited to launch the next version of Racemobile.com. By using our radio resources, we expect to enjoy a level of success not previously seen by our company. We now have access to a listening audience that is very interested in NASCAR racing," said Peter Klamka, President of Legend Mobile Inc.
For $3.95 per month, race fans with virtually any mobile phone operating on any carrier network in the United States, can take advantage of this service. Stock car racing is the second most popular sport in the United States with an estimated fan base of 75 million. The majority of these fans are brand loyal and earn at least $70,000 per year. Sales of NASCAR licensed product exceed $1 billion per year.
Safe Harbor
Statements in this press release that are not purely historical are forward-looking statements, including statements regarding Legend's beliefs, expectations, hopes or intentions regarding the future. Forward-looking statements in this release include, but are not limited to, statements regarding the growth of mobile application market; the ability of the company to develop and market mobile products, the demand for the Company's mobile products and solutions; and sometimes contain words such as "believe," "expect," "intend," "anticipate," "plan," and "estimate" or similar expressions. It is important to note that actual outcomes and the Company's actual results could differ materially from forward-looking statements. Readers should also refer to the risk disclosures outlined in the Company's reports filed with the Securities and Exchange Commission.