Cambridge, UK, Sept. 7, 2004 (PRIMEZONE) -- APPROVED - UNDER EMBARGO UNTIL 10AM UK TIME, TUESDAY, 7 SEPTEMBER 2004
Key message points for journalists and analysts:
* First licensing agreement is announced between ARM and Beijing ZRRT Communications Technology Co., Ltd., the Chinese mobile phone software provider.
* The license is for the ARM JTEK technology, which enables wireless device developers to run high-performance Java technology applications much faster, with limited power and cost penalties.
* The ARM JTEK technology will be used by ZRRT to help develop the UniJa Java environment for mobile phones, which will initially be used by China Unicom subscribers.
ZRRT COLLABORATES WITH ARM TO INTEGRATE JTEK TECHNOLOGY IN CHINA UNICOM'S NEXT-GENERATION JAVA ENVIRONMENT
ARM Jazelle Java acceleration technology will enable the UniJa alliance to deliver Java-based mobile phone services to all handset manufacturers
BEIJING, CHINA AND CAMBRIDGE, UK - Sept. 7, 2004 - ZRRT, the Chinese mobile technology provider, and ARM ((LSE: ARM); (Nasdaq: ARMHY)), announced today that ZRRT Communications Technology Co., Ltd. is collaborating with ARM to integrate the ARM(R) Jazelle(R) Enabling Technology Kit (JTEKTM) software into ZRRT's Java virtual machine. The ARM JTEK technology will be used to help develop Java mobile phone services for UniJa, a Java-based, value-adding service platform promoted by the strategic alliance of China Unicom, Sun Microsystems and ZRRT.
ARM Jazelle technology enables devices to execute Java byte code directly, so wireless and internet device developers can build in the capability to run high-performance Java technology applications much faster, with limited power and cost penalties. The Jazelle technology will enable ZRRT to provide UniJa with a Java platform, which will be used primarily by China Unicom's 100 million subscribers. The UniJa environment will provide mobile subscribers with rich services with no application compatibility issues between handsets, or intrusion of illegal programs.
"Mobile users demand an ever more engaging experience and Java is the key to capitalizing on this trend, while driving up the ARPU," said Harry Zhou, senior vice-president and chief technical officer, Beijing ZRRT Communications Technology Co., Ltd. "This agreement with ARM accelerates the mass market potential of enriched data services and offers end users a rich selection of mobile applications such as downloadable games, music and video."
"We are looking forward to building on our partnership with ZRRT, to help them provide China Unicom's subscribers with the next generation of Java applications," said Jun Tan, president, ARM China. "Embedded Java technology offers consumers better mobile applications without compromising battery life, which is why ZRRT has chosen to work with ARM and its proven JTEK solution for the UniJa Java environment for mobile phones."
About ZRRT
Beijing ZRRT Communications Technology Co., Ltd., a high-tech provider of Telecom products and Technology hereafter referred to as ZRRT, was founded in 2003 by Zhenrong Corporation, headquartered in Zhuhai, P.R. China and China Unicom (CU), as a result of the strategic cooperation between these two companies in the area of premium telecom value-adding services provisioning.
ZRRT manufactures and markets a wide range of products with the main focus on core software R&D for mobile terminals. Through the introduction, mastery and re-creation of advanced technologies from abroad, ZRRT is committed to promptly customizing these technologies and make them our own complete set of copyrighted technologies. More information on ZRRT is available at http://www.zrrt.com
About ARM
ARM designs the technology that lies at the heart of advanced digital products, from wireless, networking and consumer entertainment solutions to imaging, automotive, security and storage devices. ARM's 16/32-bit RISC microprocessors, data engines, peripherals, software and tools, combined with the company's broad Partner community, provide a total system solution that offers a fast, reliable path to market for leading electronics companies. More information on ARM is available at http://www.arm.com.
ARM and Jazelle are registered trademarks of ARM Limited. JTEK is a trademark of ARM Limited. All other brands or product names are the property of their respective holders. "ARM" is used to represent ARM Holdings plc (LSE: ARM and Nasdaq: ARMHY); its operating company ARM Limited; and the regional subsidiaries ARM INC.; ARM KK; ARM Korea Ltd.; ARM Taiwan; ARM France SAS; ARM Consulting (Shanghai) Co. Ltd.; and ARM Belgium N.V.
-0- Contact Details: ARM PRESS OFFICE: +44 208 996 4141 Niall O'Malley Text 100 +44 208 996 4143 londonarm@text100.co.uk
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