KIRYAT BIALIK, Israel and LAS VEGAS, Nov. 12, 2004 (PRIMEZONE) -- Integrated Software Development Ltd. (ISD) (Pink Sheets:ITDJ), a provider of enterprise software aimed at small-and medium-sized enterprises, today announced plans to expand into new international markets and is currently looking to enter the highly attractive Central European market. This move forms an integral part of the Company's strategy for growth through expansion in new geographical markets.
ISD has already begun talks with prominent sales distributors in the region. These distributors are all strongly positioned in the software market aimed at small-and medium-sized enterprises and are potentially very strong partners to lead the Company's penetration in this highly attractive and growing region. The new sales distributor will join ISD's current two international sales distributors, one in the U.K. and the second in the Philippines, covering the Asia Pacific market. In addition, ISD plans to participate in an important Central Europe trade fair scheduled for 2005 as part of the efforts to enter this new market.
BENEFIT is an easy-to-employ solution, which includes many CRM functions focusing on the small-to medium-sized organization's need for greater internal efficiency, cost control, and customer service quality. Key features include best-of-breed functionality, high scalability, application flexibility, low total cost of ownership and rapid return on investment (ROI). BENEFIT brings many advanced functions to the small and medium business market generally only available in more expensive CRM packages aimed at large enterprises.
"We are very excited about the prospects of entering these new international markets," said Moti Maram, CEO of ISD. "We will continue to leverage the experience we have already gained from operating in international markets, as well as build on our relationships with leading international software companies. ISD will continue to target new and attractive markets to enable to us to generate new customers and revenue streams in 2005 and beyond."
About ISD
ISD Ltd. is an Israeli software company providing enterprise software that enables small-and medium-sized enterprises to optimize functions such as workforce management, contact center operations and asset management. The easy-to-employ solution, BENEFIT, includes many Customer Resource Management (CRM) functions with the focus on customer need for greater internal efficiency, cost control and maintaining customer service quality. BENEFIT is already used by over 3,000 users in more than 200 organizations across a wide range of functions and industries.
For more information, please contact Moshe Gee, at 011-972-54-440 296 or invest@isdsoft.com or visit us on the Web at www.isdsoft.com.
Forward-Looking Statements
Certain statements in this news release may contain "forward-looking" information within the meaning of the Federal securities laws. All statements, other than statements of fact, included in this release may include forward-looking statements that may involve risks and uncertainties. There can be no assurance that such statements will be accurate and actual results and future events could differ materially from those anticipated in such statements. The Company undertakes no obligation to update forward-looking statements to reflect subsequently occurring events or circumstances or to reflect unanticipated events or developments.