m-Wise in a $1.15 Million Deal for Mobile Market in the Philippines


WILMINGTON, Del., March 15, 2005 (PRIMEZONE) -- m-Wise, Inc. (OTCBB:MWIS), a leading technology provider of interactive mobile solutions for operators, ASPs and content providers, today announced the delivery of the MOMA Platform to Surf Advanced Multi-Media Entertainment (SAME), a new Wireless Application Service Provider in the Philippines.

The contract, worth a total of $1,150,000, finalizes the 1st phase of the agreement between m-Wise and SAME. Further developments and additional products are expected to be delivered to SAME in the following months.

SAME plans to use the MOMA Platform and its various components to introduce advanced mobile services, such as gaming and content applications, WAP applications, Java gaming, Location Based Services and other services that allow mobile users to personalize their handsets and turn mobile phones into multi-media devices. The completion of this phase allows SAME the advanced management, administration, delivery, reporting, copyrights management and authorization of their digital content products.

The MOMA SDP comprises over 1,000 value-added services and applications launched on more than 50 European, American and Asian networks with deployment over MMS, SMS, EMS, J2ME, WAP, USSD, IVR, Web, and email. m-Wise can be described as providing the industry's most robust and critical SDP for mobile operators, wireless ASPs and large content and media providers. The MOMA SDP increases data traffic and premium revenues and considerably minimizes capital, commercial, training and technical requirements for the management and control of value-added-services.

About SAME

Surf Advanced Multi-Media Entertainment was founded by Dave Fernando, the former CTO of Smart Communication, the largest Mobile Operator in the Philippines. Together with PLDT, the largest Telecom Operator offering the largest and most diversified range of telecommunication services across the Philippines and South East Asia, SAME is dedicated to establishing itself as a leading Wireless Application Provider in the Philippines offering mobile gaming and content to the Pilipino mobile market.

About m-Wise

Founded in February 2000, m-Wise has rapidly established itself as a leading technology provider with its Service Delivery Platform and related value-added services engines. Working closely with leading operators, ASPs and content providers, m-Wise is committed to taking the lead and keeping up to date with the latest industry headways in areas as diverse as content management and delivery, infotainment, mobile gaming and mobile community services. The Service Delivery Platform, the MOMA Platform, includes carrier-grade application provisioning and development utilities, infrastructure connectivity layers, billing, global delivery, content management, and customer support tools.

Safe-Harbor Statement

This press release contains forward-looking statements that involve risks and uncertainties. m-Wise's actual results could differ materially from those discussed in such forward-looking statements based on a variety of factors not under the control of m-Wise including but not limited to, market conditions, level of investment on technology, changes in operating conditions and costs, technology developments, etc. m-Wise assumes no obligation to update or revise any forward-looking statement to reflect events or circumstances arising after the date on which it was made.



            

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