New Wave Group: New Managing Director in Orrefors Kosta Boda


STOCKHOLM, Sweden, June 14, 2005 (PRIMEZONE) -- Hakan Coster, Managing Director in Orrefors Kosta Boda AB, has, because of the change in ownership, decided to leave his position as Managing Director in the company. As new Managing Director in the company has Magnus Andersson been appointed, who is Managing Director in New Wave Group's subsidiary Sagaform AB.

"It is my full conviction that the change in ownership in Orrefors Kosta Boda is a positive change, where there are many potential synergies, but when there also requires new powerful cost-actions, have I come to the conclusion that I am not the right man to lead the company through the period. My heart I with the company and I will follow it during many years forward," said Hakan Coster.

New Wave Group AB (publ) Goran Harstedt dCEO

New Wave Group in brief

New Wave is a promotional and retailing company that concentrates on establishing, acquiring and developing trademarks, mainly within the promo wear, leisurewear and gift sector. New Wave operates within two business areas, in the Corporate Promotional area through sales to independent promotion companies, as well as in the Retailing business area via retailers mainly within sportswear and shoes. By operating within both areas, the Group's risk spreading and the coordination advantages increase. The Group's most well-known trademarks are Clique, Craft, Seger, Grizzly, James Harvest Sportswear, Jobman, New Wave, Pax, Projob, Sagaform, Umbro (license), Nordica (license), Rollerblade (license) and Printer Active Wear.

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