BURNABY, British Columbia, Sept. 1, 2005 (PRIMEZONE) -- EYI Industries Inc., (OTCBB:EYII) (http://www.StopDrinkingPoison.com) a marketer of products that promote well-being and a healthy lifestyle, is pleased to announce that Nutri-Diem, Inc., ("NDI"), the manufacturer of CALORAD(r), and PROSOTEINE(tm), is fully supporting EYI's September launch in Hong Kong. Specifically, NDI has agreed to ship a wholesale value of US$740,000 worth of product on a consignment basis to help support EYI operations and their distributors in Hong Kong.
EYI President, Jay Sargeant comments, "NDI has always been an incredible partner. Putting CALORAD back into Hong Kong is a great move. Our leaders there are excited to have the product back in their market." Sargeant continued, "By lowering our product costs of re-entry, NDI is allowing us to invest more capital into infrastructure, human resources and marketing materials. We are busy preparing training, marketing and video media in Cantonese and Mandarin to support NDI product sales in this all-important market. We believe this is a win-win for both companies."
This press release is available on the company's official online investor relations site for investor commentary, feedback and questions. Investors are asked to visit the EYI Industries IR Hub located at http://www.agoracom.com/IR/EYI. Alternatively, investors can e-mail AGORA Investor Relations directly at EYII@Agoracom.com.
About EYI (http://www.StopDrinkingPoison.com)
EYI Industries Inc., through our subsidiary Essentially Yours Industries, Inc. (EYI), markets products that promote health and well-being. Recently, EYI launched a consumer product that removes arsenic and other contaminates to a negligible level from drinking water. The portable water filtration product's name is Code Blue(tm) and is exclusively provided to EYI. In addition, EYI sells dietary supplements and personal care products. A large portion of our sales are from CALORAD(r), a liquid protein supplement that has brought weight loss benefits to our customers. More than six million bottles of CALORAD(r) have been sold since EYI was founded in 1995. Our newest product, PROSOTEINE, is experiencing similar success to CALORAD(r) and bringing our customers the benefits of a natural Energy drink.
EYI markets its products through an extensive network of independent business associates. Our sales force is staffed by knowledgeable, experienced men and women and supported by our comprehensive training programs.
This press release contains forward-looking statements within the meaning of section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. With the exception of historical information contained herein, the matters discussed in this press release involve risk and uncertainties. Actual results could differ materially from those expressed in any forward-looking statement.