BURNABY, British Columbia, Oct. 4, 2005 (PRIMEZONE) -- EYI Industries Inc. ("EYI") (OTCBB:EYII), (http://www.StopDrinkingPoison.com), a marketer of products that promote well-being and a healthy lifestyle, is pleased to announce that its wholly owned subsidiary, Essentially Yours Industries (Hong Kong) Limited ("EYI HK"), has secured office space in Hong Kong to support the EYI HK infrastructure for sales and distribution within Hong Kong, China and the rest of Asia.
The EYI HK office consists of the entire 15th floor and is located in a new, centrally located building at No. 1 Minden Avenue, Tsim Sha Tsui, Kowloon. The office will be used to service distributors and provide a product pick up depot for Code Blue(tm), Calorad(r), Prosoteine(r) and the newest EYI product, Calorad Cream. The new office will also play a vital role in supporting the sales, distribution and logistics of the CEIEC agency agreement.
EYI HK will be employing the latest communication technology. More specifically, EYI will be installing a Voice Over Internet Protocol ("VOIP") phone system to enhance communications efficiencies that will result in significant cost savings to the company. In addition, local Hong Kong phone calls will be automatically routed to the North American office.
Essentially Yours Industries (Hong Kong) President and CEO, Dori O'Neill stated, "It is anticipated that our new offices will prove to be invaluable in our support of the initiative with CEIEC and our local distribution in Hong Kong." Mr. O'Neill added, "The new VOIP system will allow our Hong Kong distributors to have direct contact with our North American offices, and we believe that this will result in superior communications and service to our local distributors while ultimately reducing our operating costs."
This press release is available on the company's official online investor relations site for investor commentary, feedback and questions. Investors are asked to visit the EYI Industries IR Hub located at http://www.agoracom.com/IR/EYI. Alternatively, investors can e-mail AGORA Investor Relations directly at EYII@Agoracom.com.
About EYI (http://www.StopDrinkingPoison.com)
EYI Industries Inc., through our subsidiary Essentially Yours Industries, Inc. (EYI), markets products that promote health and well-being. Recently, EYI launched a consumer product that removes Arsenic and other contaminates to a negligible level from drinking water. The portable water filtration product's name is Code Blue(tm) and is exclusively provided to EYI. In addition, EYI sells dietary supplements and personal care products. A large portion of our sales are from CALORAD(r), a liquid protein supplement that has brought weight loss benefits to our customers. More than six million bottles of CALORAD(r) have been sold since EYI was founded in 1995. Our newest product, PROSOTEINE(r), is experiencing similar success to CALORAD(r) and bringing our customers the benefits of a natural Energy drink.
EYI markets its products through an extensive network of Independent Business Associates. Our sales force is staffed by knowledgeable, experienced men and women and supported by our comprehensive training programs.
This press release contains forward-looking statements, particularly as related to, among other things, EYI's product purchase agreements and EYI's business strategy. The words or phrases "would be," "will allow," "intends to," "may result," "are expected to," "will continue," "anticipates," "expects," "estimate," "project," "indicate," "could," "potentially," "should," "believe," "considers" or similar expressions are intended to identify "forward-looking statements." Actual results could differ materially from those projected in the forward-looking statements as a result of a number of risks and uncertainties. Such forward-looking statements are based on current expectations, involve known and unknown risks, a reliance on third parties for information, transactions or orders that may be cancelled, and other factors that may cause EYI's actual results, performance or achievements, or developments in its industry, to differ materially from the anticipated results, performance or achievements expressed or implied by such forward-looking statements. Factors that could cause actual results to differ materially from anticipated results include risks and uncertainties related to the enforceability of its product purchase contracts in foreign countries, the performance of EYI's staff, management, financing, competition, EYI's ability to implement or manage its expansion strategy, general economic conditions and other factors that are detailed in EYI's Annual Report on Form 10-KSB and on documents EYI files from time-to-time with the Securities and Exchange Commission. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. EYI cautions readers not to place undue reliance on such statements. EYI does not undertake, and specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement. Actual results may differ materially from the EYI's expectations and estimates.