NEW YORK, Feb. 9, 2006 (PRIMEZONE) -- XMPie(r), the award-winning software provider for dynamic publishing, announced today the promotion of Yaron Mohaban to the position of Vice President of European Sales. Mohaban will spearhead the rapid sales growth in the European market, and will be supported by David Baldaro who joins the XMPie team as Sales and Channel Manager for Great Britain.
In his previous role, Mohaban served as Director of European Channels for XMPie, where he helped build the European market into a major revenue generator for the software pioneer. Prior to joining XMPie, Mohaban fulfilled a variety of management roles at CreoScitex in R&D, sales and marketing. He was marketing manager of the Scitex OEM team for Xerox, and directed the relationship between Creo and Xerox in the Americas. Mohaban headed the successful introduction of the Spire digital front end in the U.S. He holds a B.S. and M.S. in computer sciences and statistics from Hebrew University in Jerusalem and an MBA from Tel Aviv University.
"A consummate professional, Yaron brings entrepreneurial zeal, enthusiasm, and most importantly, the vision to make our customers and channel partners in Europe succeed," said XMPie CEO Eyal S. Goldwerger. "His experience is invaluable in our deepening strategic partnership with Xerox. I am confident he will make Europe an even greater market for XMPie."
David Baldaro worked for eight years with Xerox before joining XMPie. His role will be to strengthen existing U.K. channels as well as to develop new ones in a concentrated effort to support and expand XMPie's customer base within Great Britain. Undergoing a smooth transition from Xerox to XMPie, Baldaro will help support the long-standing strategic relationship between the two leaders in the printing and VDP industries.
Mohaban and Baldaro's new appointments within the company come at a pivotal time for XMPie after its recent designation as the first worldwide reseller of Adobe InDesign Server CS2.
About XMPie
XMPie Inc. is the leading provider of software for dynamic publishing. Its variable data publishing (VDP) solutions PersonalEffect and uDirect help businesses efficiently design and produce highly personalized marketing materials that are proven to significantly increase consumer response rates. Its award-winning PersonalEffect software produces on-demand, highly targeted 1:1 marketing communications in print, e-mail and Web. XMPie bridges design, data and printing functions to enable a collaborative production workflow and streamlines document ordering and customization with flexible Web-to-Print applications. XMPie is headquartered in New York with operations in the U.S., Europe and Israel. For more information on XMPie, visit www.xmpie.com.