ReelTime Signs Licensing Agreement with Mike Sherman Productions


SEATTLE, Feb. 23, 2006 (PRIMEZONE) -- ReelTime Rentals, Inc. (Pink Sheets:RLTR) today announced that the Company has formally entered into an agreement with MSP, Incorporated to license content from The Mike Sherman Show for worldwide digital distribution. The show, based in Miami, FL, features breakthrough music videos mixed with cutting edge artist interviews by Hip-Hop and R&B television host Mike Sherman.

"I want to bring youth oriented family entertainment back to the forefront through up-to-the-minute hip and exciting music and ReelTime's cutting edge technology and visionary thinking caught my attention," says Mike Sherman, host of The Mike Sherman Show. "Having our shows available 24-7 on ReelTime TV is an ideal way for our growing audience to see it worldwide, whenever and wherever they want."

"The Mike Sherman Show has become the eyes and ears to everything that is new and cool in R&B, Hip-Hop, Latin and Reggae today. By featuring interviews with celebrity guests such as Ja Rule, Russel Simmons, Ludacris, Usher, Babyface and Wyclef Jean and using the hippest locations in Miami's beautiful South Beach, Florida as the backdrop, this show is quickly growing in popularity and syndication," says Beverly Zaslow, ReelTime's Vice President of Acquisitions and Business Development. "The addition of the Mike Sherman Show to our collection of media content brings together the cutting edge of tomorrow's music with the cutting edge technology of ReelTime's worldwide broadband network."

In addition to being available on ReelTime's Network, the syndicated music show can be seen on UPN 33, America One, MavTV and Colours TV in the United States and on OBE throughout Europe, reaching over 75 million homes worldwide beginning in March 2006. Mike Sherman will appear on The Tonight Show with Jay Leno in "Pitch to America", scheduled to air after the 2006 Winter Olympics.

About ReelTime Rentals, Inc.

Headquartered in Seattle, Washington, ReelTime Rentals' mission is to deliver diverse media content to consumers over the Internet enabling them to view the media content that they choose, whenever they would like to see it. The Company streams full-screen media content directly to consumers, while implementing security measures to combat the threat of piracy. Subscribing customers of ReelTime's service will have access to an extensive library of quality full-screen movies and other programming without the hassles of going to the video store or mailbox, nor the added expense of late fees.

For more information on ReelTime Rentals, Inc. you may visit our web site at www.reeltimetv.net.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This press release may contain certain forward-looking statements within the meaning of Section 27A of the Securities and Exchange Act of 1933, as amended, and Section 21E of the Securities and Exchange Act of 1934, as amended, which are intended to be covered by the safe harbors created thereby. Investors are cautioned that all forward-looking statements involve risks and uncertainties. Although ReelTime Rentals Inc. believes that the assumptions underlying the forward-looking statements contained herein are reasonable, any assumption could be inaccurate, and therefore, there can be no assurance that the forward-looking statements included in this press release will prove to be accurate. In light of the significant uncertainties inherent in the forward-looking statements included herein, the inclusion should not be regarded as a representation by ReelTime Rentals Inc or any other person that the objective and plans of ReelTime Rentals will be achieved.


            

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