ATLANTA, May 4, 2006 (PRIMEZONE) -- NetBank, Inc. (Nasdaq:NTBK), a diversified financial services provider and parent company of NetBank(R) (www.netbank.com), today announced that NetBank was recently named an International Success Strategy Winner by AberdeenGroup for excellence in leveraging customer intelligence.
NetBank was recognized in the category of "Application of Customer Intelligence" for its ability to improve customer retention, new customer growth and cross-sell results through the use of customer relationship management tools.
"Our designation as a best practices implementation of customer intelligence by AberdeenGroup reinforces our commitment to providing the best customer experience in the industry," said Jerry McCoy, chief marketing executive, NetBank, Inc. "As a branchless institution, our ability to interact with customers on the Internet, via e-mail and through our call center is critically important."
Aberdeen selected the winners after conducting research on more than 800 companies in 2005-2006 to benchmark how customer intelligence is gathered, managed, analyzed and applied toward profitable growth. A copy Aberdeen's report, "Success Strategies in Leveraging Customer Intelligence" can be found at: http://www.aberdeen.com/summary/report/benchmark/RA_CIMSS_LA_2851.asp.
About NetBank, Inc.
NetBank, Inc. (Nasdaq:NTBK) operates with a revolutionary business model through a diverse group of complementary financial services businesses that leverage technology for more efficient and cost effective delivery of services. Its primary areas of operation include personal and small business banking, retail and wholesale mortgage lending, and transaction processing. For more information, please visit www.netbankinc.com.