NEW YORK, Sept. 27, 2006 (PRIMEZONE) -- XMPie(r), the award-winning software provider for dynamic publishing, announced today the formation of the XMPie Users' Group, an assembly of XMPie customers that will openly discuss and share variable data campaign experiences. The Users' Group will work collectively to ascertain and deliver unbiased business, marketing, and technical knowledge to allow members and their organizations to successfully develop variable data campaigns with XMPie software.
A reception for the XMPie Users' Group will be held during Graph Expo 2006 on Monday, October 16th from 5:00pm - 6:30pm in the XMPie Booth No. 4661.
The first XMPie Users' Group board meeting was held on June 13th, during which board members discussed the mission, values, and goals of the Group, defining a threefold mission:
1. To provide and encourage the exchange of information on variable
data printing and personalized one-to-one direct marketing
campaigns, specifically as related to the products, services,
technologies, and business processes required to successfully
implement these activities.
2. To actively and visibly foster dialogue between XMPie, its
partners and the XMPie user community regarding the direction of
best practices, products, services, and/or technologies.
3. To provide peer-to-peer networking opportunities that provide
forums for business, marketing and technical knowledge exchange
and opportunities for members to foster their professional growth.
"We want our customers to have the best resources available to them when using our software," said XMPie CEO Eyal S. Goldwerger. "The Users' Group will give them access to the wealth of information and expertise they need to maximize the capabilities of their businesses."
The initiation of the Users' Group comes as a direct response to the tremendous growth of the XMPie user community and to the many requests to create a venue for creative discussion among XMPie software users.
"The XMPie user community is a very active, highly creative, and collaborative community," stated Stefan Agustsson of Yoffi Digital Press and the XMPie Users' Group president. "We have worked successfully with other XMPie customers and believe that the entire industry will move forward and benefit as a result of the Users' Group. We look forward to influencing the next generation of VDP and cross media marketing."
Ten board members comprised of customers from the U.S. and abroad as well as two XMPie executives will oversee the forum and supply organizational leadership. The board of directors includes:
-- Chris Lewis, President, Lewis Creative Technologies (USA)
-- Gavin Smith, Director -Digital Services, Toppan Printing Co.
America (USA)
-- Greg Dean, Chief Information Officer, DME (USA)
-- Paul McGarity, Managing Director, digitalLOGIC (Australia)
-- Stefan Agustsson, Vice President, Yoffi Digital Press, Inc. (USA)
-- Steve Thornton, Chief Information Officer, K/P Corporation (USA)
-- Wesley Dowding, Director, Inc. Direct (UK)
-- Yuki Okamoto, Executive Managing Director, FIS (Japan)
-- Eyal Goldwerger, CEO, XMPie, Inc.
-- Jacob Aizikowitz, Chairman and CTO, XMPie, Inc.
The first Users' Group annual meeting is slated for January 19-20, 2007 in Las Vegas. Existing and prospective XMPie customers can find further information about the Users' Group by visiting www.xmpieusers.org.
About XMPie
XMPie Inc. is the leading provider of software for dynamic publishing. Its variable data publishing (VDP) solutions PersonalEffect and uDirect help businesses efficiently design and produce highly personalized marketing materials that are proven to significantly increase consumer response rates. Its award-winning PersonalEffect software produces on-demand, highly targeted 1:1 marketing communications in print, e-mail and Web. XMPie bridges design, data and printing functions to enable a collaborative production workflow and streamlines document ordering and customization with flexible Web-to-Print applications. XMPie is headquartered in New York with operations in the US, Europe and Israel. For more information on XMPie, visit www.xmpie.com.