Contact Information: MEDIA CONTACT: SSA Public Relations John Russel Andrea Nicastro Elliott Chang (818) 501-0700
Holiday Toy Gift Guide The Toy Insider -- Exclusively Inside the November Issue of Redbook Magazine -- Hits Newsstands on October 16
Publisher of Top Toy Industry Trade Publication The Toy Book and One of the Country's Most Trusted Consumer Magazines Join for Comprehensive Guide to the Best in Toys & Gifts for the Holidays
| Source: Adventure Publishing Group, Inc.
NEW YORK, NY -- (MARKET WIRE) -- October 13, 2006 -- The Toy Insider, a comprehensive holiday toy
gift guide, available exclusively inside the November issue of Redbook,
will hit newsstands on Monday, October 16. Featuring the hottest toys and
gifts for the holidays, The Toy Insider offers expert-selected toy and gift
recommendations by age categories, including 0-2 years old, 3-5 years old,
6-8 years old and 9 and older.
Packed with nearly 100 toy recommendations, The Toy Insider is a convenient
guide for busy gift-givers. Designed to help Redbook's nearly 10 million
readers get a jump on their holiday shopping, The Toy Insider is also home
for the highly publicized HOT 20 listing of the 20 toys receiving the
highest recommendations.
The selections were made by a team of expert "Toy Insiders" with extensive
career experience in developing, evaluating and selecting toys.
Editor-in-Chief of The Toy Insider is respected veteran toy industry
analyst Reyne Rice. Inside The Toy Insider, readers will find great ideas
and smart choices for kids of all ages -- all organized in a
reader-friendly format.
"The Toy Insider will serve as the ultimate guide to the season's hottest
toys, helping our busy marrieds and moms as they shop for everyone on their
list," said Mary Morgan, vice president and publisher, Redbook.
About Redbook
Redbook is published by Hearst Magazines, a unit of Hearst Corporation
(www.hearst.com), and one of the world's largest publishers of monthly
magazines, with a total of 18 U.S. titles and 145 international editions.
Hearst reaches more adults than any other publisher of monthly magazines
(76.3 million according to MRI, spring 2005). The company also publishes 19
magazines in the United Kingdom through its wholly owned subsidiary, The
National Magazine Company Limited.
About Adventure Publishing
Adventure Publishing Group, Inc. (www.adventurepublishinggroup.com) has
served as the leading publisher of magazines for the toy and licensing
industries since 1983. Headquartered in New York City, Adventure
Publishing is responsible for the monthly trade publications The Licensing
Book and The Toy Book. A third publication, Specialty Toy & Gifts, is
published bi-monthly and is inserted into The Toy Book. Two Adventure
Publishing-produced newsletters, The Toy Report and The Licensing Report
keep readers up to date on all toy and licensing industry breaking news and
deals. Both newsletters are available via email.
Media interested in arranging for interviews with The Toy Insider
Editor-in-Chief Reyne Rice are invited to contact John Russel, SSA Public
Relations at (818) 501-0700 or email jrussel@ssapr.com.