EMERYVILLE, Calif., Dec. 6, 2006 (PRIME NEWSWIRE) -- IdeaBlade, Inc, a leading provider of enterprise application development tools for the Microsoft .NET Framework, today announced a major new release of the DevForce Productivity Suite, IdeaBlade's flagship solution. DevForce 3.3 extends support for web services and service-oriented architectures (SOA), simplifies user interface development and introduces advanced application customization capabilities. DevForce's enterprise application framework, tools and application servers enable ISVs and enterprises to bring Internet-enabled applications to market more quickly and at a lower cost.
As Internet-enabled applications continue to mature, they require increasing levels of application functionality and integration of data from multiple, disparate data sources. These complex application requirements have led to the broad interest in SOA and web services. Since 2001, DevForce has helped enterprises and ISVs build feature-rich, compelling Internet-enabled applications that meet these requirements through a combination of adopted industry-standards and market-accepted technologies.
DevForce 3.3 significantly extends the services available to .NET Framework developers creating SOA-based and advanced Internet-enabled applications. With DevForce 3.3, IdeaBlade links the design advantages of a business object application model, with the interoperability advantages of web services. Developers can now easily expose their .NET Framework-based business object model to external applications and technologies via a web services architecture. DevForce 3.3 enables developers to build applications that consume third party web services, transform them into business objects, and write the business rules and logic directly in the business object. These innovations enable developers to realize the benefits of building a single, cohesive, business object model application, while integrating with multiple data sources, whether they are traditional databases or web services to other applications or technologies.
Other important DevForce enhancements include:
* Dynamic Entities enables new functionality by allowing end
users or administrators to create new tables or stored
procedures that can be used to customize the application.
* Extended UI Databinding Support makes UI development with
DevForce even easier with improved integration with 3rd
party designers such as Infragistics and Developer Express,
as well as a strongly typed binding semantics to DevForce
business objects that reduces errors and simplifies coding.
"DevForce 3.3 significantly enhances our solution for ISVs and enterprises and reinforces our leadership position in the .NET Framework productivity tools market," said Albert Wang, IdeaBlade's CEO. "Our customers are actively evaluating how to integrate SOA and web service capabilities in their Internet-enabled applications. DevForce 3.3 strategically supports this requirement with a rich set of capabilities that meet the demanding IT requirements of deploying enterprise applications both within and across business entities."
"IdeaBlade's solutions and services have been important in helping ISVs and enterprise developers build feature-rich, interactive and data-intensive Internet applications," said Jay Roxe, group product manager of the Developer Division at Microsoft Corp. "DevForce 3.3 will be an asset to any ISV or enterprise creating SOA or web services-based .NET Framework-based applications."
DevForce 3.3 is available immediately. DevForce Express 3.3, the free version of the DevForce Productivity Suite, can be downloaded at www.ideablade.com.
About IdeaBlade, Inc.
IdeaBlade, Inc., a venture-backed corporation headquartered in Emeryville, California, provides productivity solutions for rapid development and deployment of enterprise Internet applications. IdeaBlade products help developers focus on delivering business value, accelerate-time-to-market, and reduce development and maintenance costs. Now in its 3rd product generation, IdeaBlade's solutions have become the productivity tools of choice for 1,000s of ISV and enterprise developers worldwide. Founded in 2001, IdeaBlade is a Microsoft Certified Partner and member of the Microsoft Visual Studio Industry Partner (VSIP) program. More information on IdeaBlade products and services is available at www.ideablade.com.
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