Who knows your kids best?
All 18+ Male Female 18-34 35-54 55+
------- ---- ------ ----- ----- ---
You 68.9% 44.5% 92.0% 62.2% 72.5% 71.2%
Your spouse/partner 29.0% 53.4% 5.9% 35.0% 26.2% 26.3%
Other relative 1.6% 1.3% 1.8% 1.6% 1.1% 2.1%
Your daycare/ 0.6% 0.8% 0.4% 1.1% 0.2% 0.4%
babysitter/nanny
Other key findings:
-- 50.9% would stop and help someone being attacked... 27.1% say it
depends on if a weapon was involved. 20.2% wouldn't stop, but would call
for help.
-- The majority of Americans appear to be good candidates for Survivor as
65% say they could survive being stranded in the wilderness for three
days... 26.3% aren't so sure.
-- 46.5% aren't bothered when they are without their cell phone. However,
the same is not true of 18-34 year olds... 25.7% are anxious and
disconnected; 24.1% can only be without it for a limited amount of time.
-- Over one-third prefer to checkout with a cashier when shopping. 17.6%
opt for the self-service line.
To view complete report: http://americanpulse.bigresearch.com.
BIGresearch's American Pulse™ Survey is collected online every month
exclusively utilizing Survey Sampling International's (SSI) U.S. panel
covering topics such as politics, religion, pop culture and the economy.
About BIGresearch
BIGresearch is a consumer intelligence firm providing insights of consumer
behavior in areas of products and services, retail, financial services,
automotive, and media. In addition to their American Pulse Survey,
BIGresearch conducts the Consumer Intentions and Actions Survey (CIA) and
the Simultaneous Media Survey (SIMM). More information is available at
http://www.bigresearch.com.
About Survey Sampling International (SSI)
Survey Sampling International is a premier global provider of sampling
solutions. Founded in 1977, SSI offers access to consumer and
business-to-business respondents via Internet, telephone, and other means;
survey programming and hosting services; and survey consultation. SSI is
the supplier of choice for more than 1,800 marketing research agencies and
information service providers, including 46 of the top 50 worldwide. SSI is
headquartered in Fairfield, CT, and maintains offices throughout North
America, Europe, and Asia. http://www.surveysampling.com
Contact Information: Contacts: BIGresearch Chrissy Wissinger 614.846.0146 SSI Harold Kelley +1.203.255.4200