Contact Information: Contact: Sean Toren The Walking Company 805-963-8727 x 1350 seant@bigdogs.com
The Walking Company Continues to Lead Comfort Industry With Introduction of New Customized Shearling Insoles
Now Even Footwear Like UGGs Can Benefit From the Additional Support of Specially Designed Orthotics
| Source: Big Dog Holdings, Inc.
SANTA BARBARA, CA--(Marketwire - December 13, 2007) - The Walking Company, the
world's largest specialty retailer of comfort footwear and a leading
retailer of customized insoles, announces the exclusive offering of shearling-lined orthotics designed to
address the rising popularity of shearling-lined products like UGG.
The new orthotics feature a contoured arch support and cupped rear-foot
design to provide additional support and stability to almost any style of
footwear, including the popular line of UGG
products available through The Walking Company. The orthotics will
also improve balance and alignment while wicking away the moisture from
your feet.
"Everyone benefits from proper support in their footwear and we are pleased
to offer a customized shearling-lined insole that enhances the comfort of
popular shearling-lined products," said Lee Cox, Senior Vice President of Retail at The Walking Company. "The new
shearling-lined orthotic design not only benefits our UGG customers by
enhancing their comfort, support, and stability, but can also add a
supportive shearling-lined footbed to many of the other styles of shoes we
carry."
The shearling-lined orthotic designed by
Aetrex, a leader in pedorthic footcare design, is the only one on the
market with proper arch and heal support. The product retails for $69.95
and is exclusively available at The Walking Company stores nationwide and
online at www.thewalkingcompany.com.
All of the footwear sold by The Walking Company comes with the company's
promise of authentic comfort, which guarantees every product sold is
manufactured to provide a maximum level of comfort to the wearer all day
long. All products are made with the highest quality materials and
unsurpassed craftsmanship.
About The Walking Company
The Walking Company, Inc. is the leading specialty retailer of high quality
comfort shoes and accessories and is dedicated to bringing customers the
best brands from around the world, featuring premium brands such as ECCO, Mephisto,
Dansko, UGG
and Merrell among many others. The Walking Company, a wholly owned
subsidiary of Big Dog Holdings (NASDAQ : BDOG ), sells its products through
more than 160 stores in premium malls across the country as well as The
Walking Company catalog and Web site. More information is available at
www.thewalkingcompany.com.
