Contact Information: Contact: Marc Bromberg Marc.bromberg@smartwaregroup.com 866.858.7800, Ext. 88
Smart Maintenance Makes the Leap to Bigfoot CMMS
| Source: Smartware Group
MEREDITH, NH--(Marketwire - February 25, 2008) - Maintenance software company Smartware Group
announced today that it has changed the name of its computerized
maintenance management software (CMMS) product from Smart Maintenance to
Bigfoot.
Why? "We think our product stands out from the pack, and we want our name
to do the same," said Paul Lachance, president.
There was, of course, more to it than that. Learning that similarly named
products would prevent ever trademarking the old name, company executives
began thinking about the functions a name serves and what their new product
name should encompass. They knew they wanted something simple, easy to
remember and, well, different from the competition. They got it with
Bigfoot.
But you won't see any oversized footprints or images of Sasquatch. Along
with the name, Smartware Group has adopted a very contemporary and
professional new logo and look, once again intended to reflect its
product's qualities.
According to Lachance, "Just about everyone who views our demo comments on
the clean, streamlined look and how it really makes Bigfoot easier to learn
and use than other maintenance programs. We changed the name, but we
didn't change what we think makes our solution superior maintenance
software."
The look carries over to both the website (www.bigfootcmms.com) and
advertising, both of which urge prospects to "make the leap to Bigfoot."
"Many of our customers are moving from paper-based maintenance tracking to
their first automated system. Others have had an unsuccessful experience
with another product. Either way, choosing a new CMMS package is a big
leap for them," says Lachance. "We think Bigfoot is a great choice for
most organizations; it's powerful and user friendly, and it fits just about
anyone's budget."
About Smartware Group
Smartware Group manufactures computerized maintenance management software,
also known as CMMS. The company focuses on a single product, Bigfoot,
which is available in client/server, internet-based, and mobile versions.
Bigfoot is targeted to maintenance operations seeking robust functionality
and ease of use at an affordable price. It enables customers to schedule,
manage, analyze, and report on all aspects of maintenance, including
preventive maintenance (PMs), work orders, maintenance requests, inventory,
and predictive maintenance. Founded in 2002, Smartware Group has grown
rapidly and now boasts more than 1,000 customers and 6,000 users. The
company has also become known for offering top-notch training and support.