Contact Information: DigitalTown, Inc. info@digitaltown.com (952) 890-2362
DigitalTown Adds Free Email to Its Spirit Sites With PartnerPage With Google
| Source: DigitalTown, Inc.
BURNSVILLE, MN--(Marketwire - March 3, 2008) - DigitalTown, Inc., (OTCBB : DGTW ) today
announced that it has incorporated free email, powered by Google Apps and
its Gmail system, into its beta spirit sites. Now students, alumni,
boosters, teachers and other visitors to the spirit sites can sign up for a
user name incorporating the name of their school and its mascot, for
example, sue@burnsvilleblaze.com or tom@lakevillecougars.com.
The email market penetration potential of these user names is very high
with over 30 million first name usernames available and into the hundred of
millions of usernames available with a combination of first name with the
first letter of a user's last name across DigitalTown's network of 27,000
sites. Compared to Hotmail and Yahoo! email where users have to resort to
numbers to differentiate, these usernames become personalized with both the
username and email address.
Now for the first time in the U.S. on a nationwide scale, high school
athletic departments, teams, clubs, classroom departments and more will
have access to email addresses that match their names, for example,
athletics@burnsvilleblaze.com, football@burnsvilleblaze.com,
chessclub@lakevillecougars.com.
Google, like Microsoft, has opened up its email technology to win over more
users because an email address is the gateway to Internet usage. That
means companies can incorporate the email technology of these two giants
into their proprietary systems and keep their brands prominent. With Gmail
available as a sub brand, DigitalTown's spirit sites and its email systems
can keep their own unique, local identities with the support and power of
Google Apps and Gmail.
DigitalTown selected Google and Gmail to power its email offering because
Google has the capacity to host the millions and millions of email
addresses that could be generated by users from the 27,000 spirit sites
that eventually will be launched after beta-site testing ends. With Google
as host, DigitalTown eliminates enormous costs associated with hosting an
email system itself with the added benefit of the trusted Google brand.
About DigitalTown, Inc.
DigitalTown, Inc., based in Burnsville, MN, is developing a nationwide
network of more than 27,000 online communities for high school alumni,
boosters, students and local citizens.
Safe Harbor Language
Any statements contained herein related to future events are
forward-looking statements and are made pursuant to the safe harbor
provisions of the Private Securities Litigation Reform Act of 1995. Readers
are cautioned not to place undue reliance on forward-looking statements.
DigitalTown, Inc. undertakes no obligation to update any such statements to
reflect actual events. For more information, please visit
www.digitaltown.com.