Contact Information: Contact: Lynne Doll The Rogers Group (310) 552-4108
The Rogers Group Named Agency of Record for LegalZoom
| Source: The Rogers Group
LOS ANGELES, CA--(Marketwire - March 26, 2008) - LegalZoom.com, the nation's leading online
legal document service, announced today that it has selected The Rogers
Group as its public relations agency of record after a competitive agency
search.
LegalZoom offers consumers and small business owners a convenient and
cost-effective way to take care of common legal needs such as last wills,
living wills, incorporation, LLC formation, trademarks, copyrights and
patents. Customers answer a series of simple questions in a secure, online
environment. LegalZoom then reviews their answers, prepares their legal
documents, and when required, files the completed paperwork with the
appropriate government agency. The first national consumer brand for law,
LegalZoom is quickly transforming a large sector of a $23 billion market.
"We chose The Rogers Group as our agency of record based on their strategic
insight, significant experience in consumer marketing and success in a wide
range of new media markets," said Michael Turner, Chief Marketing Officer
at LegalZoom. "The Rogers Group clearly understands the mission and vision
of LegalZoom and demonstrated how their network could immediately deliver
efficient programs with effective results."
One of the largest public relations and strategic communications firms on
the West Coast, The Rogers Group will develop and implement consumer and
corporate public relations programs for LegalZoom, including traditional
and online media outreach for its current offerings and new product
rollouts.
About The Rogers Group
The Rogers Group (http://www.rogerspr.com) provides a full range of
strategic communications to business, government and non-profit
organizations. Based in Los Angeles, The Rogers Group is one of the largest
independent public relations/public affairs firms in the country.
About LegalZoom.com
LegalZoom.com is the nation's leading online legal document and filing
service. Co-founded by attorney Robert Shapiro in 2001, LegalZoom.com
(http://www.legalzoom.com) offers a convenient and cost-effective way to
take care of common legal needs. LegalZoom service offerings include:
Wills, Living Wills, Incorporation, LLC Formation, Living Trusts, Powers of
Attorney, Divorce, Small Claims, Trademarks, Patents, Copyrights and more.
LegalZoom.com is not a law firm and does not provide legal advice or
counsel.