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TurnHere and Beet.TV Announce Alliance for Global Video News Production and Syndication
Leading Online Video Platform to Create Original News and Feature Content for Beet.TV in the United States, Europe and Asia
| Source: TurnHere
EMERYVILLE, CA--(Marketwire - May 6, 2008) - TurnHere
Inc., the leading online video
solutions platform, today announced that it has formed an alliance with Beet.TV for the production and syndication of
global news and feature content.
Under terms of the agreement, TurnHere will create original video news
content for Beet.TV on location in the United States, Europe and Asia.
TurnHere will provide on-the-ground video
production support to Beet.TV, enabling it to gather interviews and
report news stories with digital influencers around the world. TurnHere's
distributed filmmaker network streamlines the production and distribution
of news content around the world and decreases the costs typically
associated with traditional broadcast film crews by spearheading a new form
of online news reporting and content delivery.
The collaboration will double the video content on Beet.TV to approximately
60 segments per month. Beet.TV, a leading video blog and producer of
technology and media news video, will tap into TurnHere's global network of
more than 3,500 independent filmmakers to shoot the original video news
segments.
"Our relationship with TurnHere adds great value to our operation as it
allows us to quickly scale the scope and depth of our online video
content," said Andy Plesser, founder and CEO, Beet Media LLC. "TurnHere's
proven approach to online video
production and distribution will provide considerable value to our
offering and help us widen the amount of informative video that we can
deliver to viewers."
"The true value of TurnHere's filmmaker network is that it changes the
economics of traditional broadcast news," said Bradley Inman, founder and
CEO, TurnHere. "The demand for quality, authoritative news and business
video will only increase, and our industry-leading expertise positions us
to capture a large share of this growing market."
About TurnHere, Inc
TurnHere, Inc. is a leading platform for online video production and
provides studio-quality Internet video
advertising and Web distribution for companies in a wide range of
industries including media, publishing, travel, local and real estate. The
company leverages its growing network of more than 3,500 professional
filmmakers across more than 50 countries to create affordable Internet
videos that deliver emotionally engaging and authentic content to the right
audiences. With deep backgrounds in media and video production, TurnHere
works with customers on creative treatments to help produce effective
venues for building online traffic. Founded in 2005, the company is
privately held with headquarters in Emeryville, California, and offices in
New York.
About Beet.TV
Beet.TV is a videoblog that chronicles the online video revolution and its
impact on business and society. The blog features daily video interviews
with the people who are making it happen from organizations including
Adobe, Microsoft, Google, The New York Times, Nokia and scores of the
most intriguing start-ups from around the world. Beet.TV can be found at
http://www.beet.tv.