Contact Information: Media Contact: Alexandra McDougald Young & Associates for Localeze 202-291-2928 alexandram@yapr.com
Findology Partners With Localeze to Provide Business Listings to New Local Search Platform
Zipcodez.com Launches With Enhanced Localeze Business Content
| Source: Localeze
VIENNA, VA--(Marketwire - June 2, 2008) - Localeze, the leading expert on local search
engine business content management, announced today that it has partnered
with Findology Interactive Media, a leading provider of customizable online
marketing products and services, to provide over 16 million enhanced
business listings for the launch of the company's new local search
platform, Zipcodez.com.
Through its geographically targeted search platform and its advertiser
network, Zipcodez.com bridges local listings to ready-to-buy consumers and
gives businesses access to high quality local Web traffic. The
implementation of the Localeze data into the Zipcodez.com search platform
will increase the relevancy of search results for the site's users.
"Localeze is always pleased to partner with new and emerging local search
platforms like Zipcodez.com," said Gib Olander, director of business
development at Localeze. "By providing rich and descriptive business
listing content, Localeze is enabling local businesses to be found and
Findology to extend its advertising business."
Localeze's comprehensive listing profiles on local businesses are
interpreted and tagged exclusively for local search engines through
proprietary intelligent category classification and keyword matching logic.
In addition to Zipcodez.com, Localeze distributes its enhanced database of
over 16 million local business listings to a network of more than 60 local
search engine publishers.
"Given that Zipcodez.com is monetized through advertising dollars, the
accuracy of the business listings is critical to the site's credibility and
success," said Trevor Lakier, vice president of operations at Findology.
"Through our partnership with Localeze, we are confident that the results
driven by searches on Zipcodez.com are held to the highest standards of
data integrity and are optimized and updated to specifically serve
consumers searching for local products."
About Findology Interactive Media
Findology Interactive Media, Inc. is a leading provider of customizable
online marketing products and services. Findology's flexible solutions
enable publishers to maximize site revenue through targeted advertising
inventory and innovative search technology, while its advertising team
ensures client results by optimizing traffic, increasing return on
investment and identifying fraud. Founded in 2000, Findology's network of
premium publishers generates billions of monthly impressions. For more
information, please visit www.findology.com.
About Localeze
Localeze is the largest online content manager serving businesses, local
search engine publishers and ready-to-buy consumers. At the center of the
local search ecosystem, businesses rely on Localeze to collect, enhance,
optimize and distribute rich business information online, while local
search engines depend on Localeze to deliver the broadest, richest, most
accurate content to their users. With a management team of local search
innovators, the largest business-verified listing database and the broadest
network of local search engine partners in the U.S., Localeze is the
trusted source for local search engine content management. Localeze is a
privately held company headquartered in Vienna, Virginia. For more
information visit www.localeze.com.