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Los Angeles Business Travel Association Hosts Best-Selling Author at July Meeting
Chip Conley to Share Insights From "Peak: How Great Companies Get Their Mojo from Maslow"
| Source: Los Angeles Business Travel Association
LOS ANGELES, CA--(Marketwire - July 1, 2008) - At its July 9 meeting, the Los Angeles
Business Travel Association (LABTA) will feature Chip Conley, CEO and
founder of Joie de Vivre Hospitality and author of several books including
his latest, "Peak: How Great Companies Get Their Mojo from Maslow." The
meeting, sponsored by Los Angeles World Airports, will begin at 11:30 a.m.
at the Flight Path Museum (6661 W. Imperial Highway, Los Angeles, 90009).
Conley will speak about his new book, which explores how his company, the
second largest boutique hotelier in the world, overcame the storm that hit
the travel industry in the post-dot.com and post-9/11 economy. Conley drew
inspiration from psychologist Abraham Maslow's iconic Hierarchy of Needs.
Part memoir, part theory and part application, "Peak" tells of Joie de
Vivre's remarkable transformation while providing real world examples from
other companies and showing how everyone can bring about similar changes in
their work and personal lives. Conley will explain how to understand the
motivations of employees, customers, bosses, and investors, and use that
understanding to foster better relationships and build an enduring and
profitable corporate culture.
The program is $50 for members and $60 for non-members with advanced
reservations by July 7. The cost is $65 at the door for everyone. For
more information and to make reservations, visit www.labta.org or call
(818)848-5578.
About LABTA
The Los Angeles Business Travel Association is the authoritative voice of
business travel management in Los Angeles. Membership is comprised of
corporate travel executives and associates from airlines, hotels, ground
transportation providers and other segments of the corporate travel
industry. LABTA is dedicated to the professional development of its
members and the advancement of the business travel management community
through advocacy, education, training and networking opportunities.
Founded in 1970, this nonprofit organization is the largest chapter of the
National Business Travel Association with more than 250 members.