Nobia to reorganise operations

To capitalise on economies of scale, Nobia is consolidating 12
business units into nine from
1 January 2009. Group management will be expanded, effective
immediately. The purpose of these changes is to strengthen the
competitiveness of the brands and the profitability of the Group."We are preparing for continued growth, while simultaneously
generating economies of scale in sales, purchasing, production and
administration. We will also achieve shorter decision-making channels
within the Group," says Preben Bager, President and CEO.

The business units that are to be consolidated are Magnet and Gower
in the UK region, Nobia Sweden and Nobia Norway in the Nordic region,
and German company Pronorm will be merged with Austrian company
EWE/FM in the Continental Europe region.


Business units


UK region        Nordic region        Continental Europe region
Nobia UK         HTH                  Hygena
                 Invita               Optifit
                 Nobia SE/NO          Pronorm/EWE/FM
                 Novart               Poggenpohl



Management group


Preben Bager, President and CEO         Roy Saunders, Nobia UK
Gun Nilsson, CFO                        Henrik Karup Jørgensen, HTH
Lennart Rappe, M & A                    Ingemar Tärnskär, Nobia SE/NO
Bo Johansson, Supply Chain              Jorma Lehtovuori, Novart
Management
Egil Wold, Business Development         Daniel Souissi, Hygena
Thomas Myringer, Human Resources        Christian Rösler,
                                        Pronorm/EWE/FM
Ingrid Yllmark, Communications & IR     Elmar Duffner, Poggenpohl



For further information contact:
Preben Bager, President and CEO
Ingrid Yllmark, IRO
Tel +46 0 8 440 16 00 or +46 0 708 65 59 00

Nobia AB
10 September 2008

Nobia is the leading kitchen company in Europe with operations in
some ten countries. The Group manufactures and sells complete kitchen
solutions through many strong local and international brands,
including Magnet in the UK, HTH in the Nordic region, Hygena in
France and Poggenpohl internationally. Sales are generated through
specialised kitchen studios, other sales channels and direct to
corporate customers. Nobia creates profitable growth by working
according to the company's strategic cornerstones. Nobia has about
8,500 employees and annual net sales of approximately SEK 16 billion.
The Nobia share is listed on the OMX Nordic Exchange Stockholm under
the shortname NOBI, in the Consumer Discretionary sector. Nobia is
included in the OMX Stockholm Benchmark Index.  Website:
www.nobia.com