RADNOR, Pa., Sept. 23, 2008 (GLOBE NEWSWIRE) -- Health Benefits Direct Corporation (OTCBB:HBDT), a leading technology innovator in the direct marketing, sales and administration of a wide range of individual health insurance, family health insurance, life insurance and other related products for the individual and family insurance market, today announced that Mark Seghers has joined Insurint Corporation as Senior Vice President of Business Development. In this newly created position, Mr. Seghers will be responsible for developing marketing opportunities for Insurint(tm), the Company's proprietary web-based portal and agent sales tool.
"We are thrilled to have Mark bring his significant industry experience, strong relationships, and marketing knowledge to Insurint," said Anthony Verdi, Acting Principal Executive Officer and Chief Financial Officer of Health Benefits Direct. "As part of the Insurint organization, Mark will work with our team of technology experts to deliver valuable web-based applications solutions to Insurint's target market."
Charles Eissa, President of Insurint, said, "Mark is a terrific addition to our team. With his knowledge of the insurance sales process, agent operations and technology-based solutions, we expect to expand and deepen the market presence of Insurint(tm) with agents. We will also be able to use the feedback he receives to evolve this powerful sales tool to continually meet the needs of our valued independent agent customers."
"I am excited to be joining Insurint," said Mr. Seghers. "Insurint(tm) has been introduced to the independent agent market with some very intelligently designed software that assists any insurance agent in selecting the right insurance plan for their customer. Insurint's(tm) solution is unique in the market -- there is nothing like it. When agents see the power and research reach of Insurint(tm), they can't wait to employ it in their business to help their own hard-earned prospects select insurance plans. I am extremely pleased to be part of these exciting times at Insurint and look forward to playing a role in its growth."
Mr. Seghers, a 20-year industry veteran, has worked with independent agents to assist them in building their businesses, aided by technology-based sales tools. Mr. Seghers recently served as a business development leader in the insurance technology market. Previously, Mr. Seghers served as an insurance company executive with companies including Fortis Health (now Assurant) and American Medical Security (now part of United Health). Seghers holds an FLMI designation from the Life Office Management Association and earned a degree in Management Information Systems from the University of Wisconsin in Milwaukee.
About Health Benefits Direct Corporation
Health Benefits Direct Corporation is a technologically innovative contact center based insurance agency that operates an interactive online marketplace enabling consumers to shop for, compare, and apply for individual health insurance, family health insurance, life insurance and other related products for the individual and family insurance market. Its streamlined Quick-to-Call sales platform, supported by proprietary online technology, dialing applications and tele-application voice signature process, promotes efficiency for consumers purchasing and insurance carriers underwriting individual and family insurance products. Through its subsidiary, Insurint Corporation, Health Benefits Direct provides a proprietary, professional-grade, web-based agent quote engine portal that aggregates accurate real-time quotes from multiple highly-rated health insurance carriers, life insurance carriers and carriers of related insurance products. Insurint's user-friendly platform enables agents to view and share with proposed insureds detailed comparisons of multiple insurance products, policy brochures and other useful information instantly, resulting in a highly competitive application processing platform for insurance agents and consumers. Through its subsidiary, Atiam Technologies, Health Benefits Direct offers the InsPro system, an internet-based marketing and administration system used by Insurance carriers and Third Party Administrators. www.healthbenefitsdirect.com
Safe Harbor Statement
In addition to historical facts or statements of current condition, this press release contains forward-looking statements within the meaning of the "Safe Harbor" provisions of The Private Securities Litigation Reform Act of 1995, including statements regarding the effect of the agreement to offer the Insurint platform to independent agents. Forward-looking statements provide Health Benefits Direct's current expectations or forecasts of future events. Moreover, Health Benefits Direct cautions readers that forward-looking statements are subject to certain risks and uncertainties, which could cause actual results to differ materially and which are identified from time to time in Health Benefits Direct's reports filed with the U.S. Securities and Exchange Commission. Given these risks and uncertainties, any or all of these forward-looking statements may prove to be incorrect. Therefore, you should not rely on any such factors or forward-looking statements. Health Benefits Direct undertakes no obligation to update publicly any forward-looking statement.