Awareness, Inc. Executive to Keynote Social Media Strategies Conference

WALTHAM, MA--(Marketwire - October 28, 2008) - Awareness, Inc., the social media marketing company, today announced that co-founder and CTO, David Carter, will be the keynote speaker at the Social Media Strategies Conference on October 29 at 9:00 a.m. EDT at the Stanford Court in San Francisco.

David Carter will give the opening keynote speech of the conference entitled, "The State of Social Media," during which he will present a high-level overview on how social media technologies can help engage customers, stimulate prospects and build brand awareness.

As a provider of social media solutions, Awareness has helped customers such as McDonald's, Kodak, the New York Times Company, Northwestern Mutual, and Procter & Gamble successfully plan and implement robust social media marketing programs to engage customers, prospects and partners, and achieve real business value.

The Social Media Strategies Conference is an event for marketing, advertising and recruiting executives, as well as social media and online community managers to discuss how their organizations can leverage social media to achieve real business goals including building brand visibility and equity, gaining insight into customers, and promoting products and service, among many others.

For more insights on social media marketing from David Carter, read his blog, or follow him on Twitter.

About Awareness

Awareness helps companies build and operate branded Web 2.0 communities. These online communities let customers, prospects, employees and partners connect with each other and share content. At the core of the Awareness solution is an on-demand social media platform that combines the full range of Web 2.0 technologies -- blogs, wikis, discussion groups, social networking, podcasts, RSS, tagging, photos, videos, mapping, etc. -- with security, control and content moderation. Awareness builds these features into complete communities for companies, or customers use the Awareness API and widgets to integrate Web 2.0 technologies into their own web properties. Major corporations such as McDonald's, Kodak, the New York Times Company, Northwestern Mutual and Procter & Gamble use Awareness to build brand loyalty, generate revenue, drive new forms of marketing, improve collaboration, encourage knowledge-sharing and build a "corporate memory." Find out more at http://www.awarenessnetworks.com.