Contact Information: Cynergy Media Contact: Joel Greenberg DCPR 202-363-1065 | cell 202-669-3639
Cynergy.ME and Ooyala Partner on Content Creation and Delivery for Media & Entertainment
Cynergy's Media and Entertainment Division Adds 'Backlot' to Their Rapidly Growing Partner Offerings
| Source: Cynergy Systems
SAN FRANCISCO, CA--(Marketwire - November 17, 2008) - Adobe MAX -- Cynergy.ME, which designs and develops
rich, immersive online experiences for the media and entertainment
industry, announces its partnership with Ooyala, uniting Cynergy's software
expertise that gives life to today's brilliant new media and content ideas
with Ooyala's innovative 'Backlot' video platform for content management,
delivery, and monetization.
Cynergy.ME, the new division of Cynergy Systems, Inc., the global
leader in rich internet applications (RIA), provides publishers and content
creators with the expertise to develop highly interactive and cinematically
rich applications that include media streaming, gaming and social
engagement. To deliver those experiences to the eyeballs of viewers with
the highest quality and control, Ooyala's Backlot player serves up to HD
quality video of nearly any length, dynamically adjusting the video to what
the end-user can support in a download-free player with advanced
3-dimensional navigation. Using Backlot, publishers can control where,
when, and how their media is viewed and syndicated, with new ways to embed
ads for monetizing their content, and deep analytics to track it.
"Content owners now have a one-two punch to really wow online audiences
with stunningly rich and engaging media experiences that are delivered in a
truly captivating way, along with the platform and tools to help make their
content work harder and smarter for their business," said Cynergy Vice
President, Dave Wolf. "We're thrilled to partner with Ooyala in offering a
holistic and affordable approach for delivering outstanding user experience
and better results."
As a member of Ooyala's Interactive Agency Program, Cynergy.ME is a select
application designer and developer, providing Ooyala customers with
enterprise class software expertise in Rich Internet Application platforms
such as Adobe Flash, Flex & AIR, and Microsoft Silverlight & WPF.
For more information please visit Cynergy.ME at booth 302 at Adobe MAX, November 17-19, 2008. Media
interested in attending an exclusive, invite-only party on Monday evening,
November 17th, at 9:00 pm (PST), should contact Shawn Broxson, Director of
Marketing, at shawn.broxson@CynergySystems.com.
About Cynergy.ME
Cynergy.ME brings together an award
winning team delivering rich, engaging and immersive design combined with
the proven experience of over a decade of enterprise-class software
engineering to create truly incredible software experiences for media,
entertainment and social networking. A division of Cynergy Systems, Inc.,
a global leader in the design and development of Rich Internet
Applications, Cynergy.ME helps companies redefine what it means to provide
rich content, new media and social engagement. Through a holistic offering
of discovery, design and development built alongside a partner ecosystem of
industry leaders including Akamai, Rackspace, Brightcove and Ooyala,
Cynergy.ME helps companies around the world change the way we all interact
with software.
Cynergy is privately held and headquartered in Washington, D.C. and
Cynergy.ME is based out of San Diego, Calif. The Company's U.S. field
operations include Rochester, N.Y., Grand Rapids, Mich., and San Diego,
Calif. Cynergy's European operation is based in London, United Kingdom and
its Asia Pacific operations are located in Taipei, Taiwan and Sydney,
Australia. More information about Cynergy can be discovered at
http://www.cynergysystems.com/.
About Ooyala
Ooyala is a video technology company that provides an integrated platform
enabling the delivery, management, and monetization of high quality video
content. Focused on innovation and scalability, Ooyala is committed to
building the most comprehensive video solutions, enabling media companies
to build profitable businesses with their video assets.
Ooyala is headquartered in Mountain View, Ca with sales operations in New
York, NY and London, UK. For more information please visit
http://www.ooyala.com or email press@ooyala.com.