ClairMail Appoints Pete Daffern as New CEO

Veteran Technology Executive to Lead Company's Next Phase of Growth in the Mobile Banking and Payments Market


NOVATO, CA--(Marketwire - January 26, 2009) - ClairMail, Inc., the leader in 2-way mobile banking and payment solutions that enable complete control over finances from any mobile phone, today announced the appointment of Pete Daffern as new Chief Executive Officer. ClairMail founder Joe Salesky will continue with the company as Chairman and Chief Strategy Officer.

Daffern, 43, brings more than 20 years of operational and business leadership experience in the technology sector to ClairMail. His strong track record of developing worldwide business partnerships will help ClairMail to execute on its aggressive operating plan and expand its unique 2-way mobile banking and payments solution into global markets.

Prior to joining ClairMail, Daffern was CEO of technology company Purisma, where he directed the company's strategy and operations with a focus on growth through valuable solutions, customer service and business development initiatives. D&B acquired Purisma in October 2007. Before Purisma, Daffern was President of AIM Technology, a provider of applications for contact centers. Previously, Daffern was Vice President, Worldwide Business Development, Alliances and Corporate Development for Vitria Technology, where he drove multi-million dollar business relationships with global integration and ISV/OEM partnerships. Daffern also spent more than 10 years at Seagate Software, a supplier of business intelligence software products, where he held numerous management and sales positions, including General Manager EMEA.

"As we enter into the next phase of mobile banking and payments adoption, we're excited to bring on a seasoned veteran to build upon our strong foundation and lead ClairMail in its next phase of growth," said Tom Mawhinney, board member and partner at JAFCO Ventures. "We believe Pete will do an excellent job building on ClairMail's outstanding momentum in the marketplace and is the right person to scale the business for the long-haul."

"ClairMail has set the gold standard for mobile banking and payments with its 2-way triple play solution and is well-positioned to both drive and capitalize on the market growth in 2009," said Daffern. "We will enhance ClairMail's leadership position by continuing to deliver innovative mobile solutions that generate revenue, decrease costs and retain customers for financial institutions."

About ClairMail

ClairMail is the only comprehensive 2-way mobile solution for banking, payments and card services. Deployed either on-premise or as a managed service, ClairMail optimizes any mobile phone for 2-way customer interaction. Only the ClairMail System offers 2-way mobile banking, payments and card applications that utilize any phone's existing messaging and mobile web software and extend the capabilities of third-party client applications. On one platform with a single implementation, ClairMail empowers financial institutions to generate and deliver 2-way Actionable Alerts to their customers and provide easy and immediate account management, secure transactions and no-hold customer service. Unlike other 1-way, proprietary and inflexible point solutions which lack the application intelligence to generate 2-way alerts, the ClairMail System is a turnkey, standards-based 2-way offering that seamlessly and securely integrates with existing systems, delivers the fastest time to value and provides an alternative to more costly channels like call centers and IVR. Founded in 2004, ClairMail is headquartered in Novato, Calif. The company is privately held and funded by Norwest Venture Partners, Outlook Ventures and JAFCO Ventures. For more information call (415) 884-7270 or www.clairmail.com.

Contact Information: For media inquiries, please contact: LaunchSquad Gavin Skillman or Jeremy Frank Clairmail@launchsquad.com (212) 564-3665