Insurint to Exhibit Insurance Technology At ICMG On January 27-29


RADNOR, Pa., Jan. 27, 2009 (GLOBE NEWSWIRE) -- Insurint Corporation, a wholly owned subsidiary of Health Benefits Direct Corporation (OTCBB:HBDT), today announced that it will be exhibiting its proprietary professional insurance sales tool at the Inter-Company Marketing Group (ICMG) Annual Meeting to be held at the Omni Orlando Resort on January 27-29, 2009. ICMG's Annual Meeting is one of the largest and most significant networking events for the insurance and financial services industry. Insurint's sister company, Atiam Technologies, will also be exhibiting at the ICMG event.

Mark Seghers, Insurint's Senior Vice President of Business Development and a 20-year insurance industry veteran, noted, "This is a very exciting time in Insurint's development. Word is spreading about our insurance sales platform. We have recently added more than 100 insurance companies to our system, and have launched a powerful new integrated web-sharing tool. Insurint(tm) provides an agent-driven, consumer-friendly approach to matching the insurance prospect's needs to the right coverage plan. Our unparalleled insurance intelligence engine informs the sales process and helps the agent earn the consumer's trust while facilitating cross-selling of other product lines."

Audrey Wittenburg, ICMG's Executive Director, said "ICMG's Annual Meeting is a great event for up-and-coming young companies like Insurint to meet and network with top insurance industry executives from across the country, develop business relationships and explore strategic alliance opportunities. We are pleased that Insurint and Atiam Technologies will both be exhibiting at this year's event."

Mr. Seghers added, "We look forward to the opportunity ICMG presents us to expand our market presence, discuss Insurint(tm) with insurance industry leaders, and help them drive improved efficiencies and more informed, higher-quality sales."

About Insurint and Atiam Corporations

Insurint is a wholly-owned subsidiary of Health Benefits Direct, providing a proprietary, professional-grade, web-based agent quote engine portal that aggregates accurate real-time quotes from multiple highly-rated health insurance carriers, life insurance carriers and carriers of related insurance products. Insurint's user-friendly platform enables agents to view and share with proposed insureds detailed comparisons of multiple insurance products, policy brochures and other useful information instantly, resulting in a highly competitive application processing platform for insurance agents and consumers. www.insurint.com . Atiam Technologies, a sister company to Insurint, and also owned by Health Benefits Direct, offers the InsPro system, an internet-based marketing and administration system used by Insurance carriers and Third Party Administrators. www.atiam-tech.com.

Safe Harbor Statement

In addition to historical facts or statements of current condition, this press release contains forward-looking statements within the meaning of the "Safe Harbor" provisions of The Private Securities Litigation Reform Act of 1995, including statements regarding the effect of the agreement to offer the Insurint platform to independent agents. Forward-looking statements provide Health Benefits Direct's current expectations or forecasts of future events. Moreover, Health Benefits Direct cautions readers that forward-looking statements are subject to certain risks and uncertainties, which could cause actual results to differ materially and which are identified from time to time in Health Benefits Direct's reports filed with the U.S. Securities and Exchange Commission. Given these risks and uncertainties, any or all of these forward-looking statements may prove to be incorrect. Therefore, you should not rely on any such factors or forward-looking statements. Health Benefits Direct undertakes no obligation to update publicly any forward-looking statement.


            

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