Contact Information: Press Contact: Rachel Shelton Eastwick Communications Tel: +650-480-4069 rshelton@eastwick.com
Frisco RoughRiders Score With ShoreTel's IP PBX System
Deployment at Dr. Pepper Ballpark Provides More Effective Call Handling and Increased Reliability
| Source: ShoreTel
SUNNYVALE, CA--(Marketwire - April 6, 2009) - ShoreTel® (NASDAQ : SHOR ), a leading
provider of Pure IP Unified Communications (UC) solutions, today announced
the Frisco RoughRiders,
Double-A Affiliate of the Texas Rangers, has chosen the ShoreTel UC system
for deployment throughout their home field, Dr. Pepper Park in North
Dallas. The RoughRiders chose the ShoreTel UC system because it increases
efficiency while providing an excellent experience to their partners and
fans.
"Minor and Major League Baseball teams and stadiums are faced with the same
business challenges as mainstream commercial businesses. They have similar
demands, such as handling high in-bound and outbound calls, and providing
advanced call routing, unified voicemail and e-mail -- all with an emphasis
on customer service," said Joe Vitalone, vice president of sales at
ShoreTel. "In today's difficult economy there is a lot of emphasis on doing
more with less. The ShoreTel UC system offers an aggressive return on
investment while helping the RoughRiders increase efficiency through
simplified point-and-click applications, and by providing a better customer
experience to their corporate partners and loyal fans."
Under the terms of the agreement, the RoughRiders will deploy 170
ShorePhone® IP Telephones throughout the executive offices, locker rooms,
luxury suites, concession stands and offices within the facility. The
ShoreTel UC system offers a low total cost of ownership for the
organization in the long term, and greatly improves communications within
the corporate offices and general ballpark area by providing features such
as advanced call handling, Workgroups, and one-touch Web dialing.
"The ShoreTel system will make it easier for our staff to handle incoming
calls in the appropriate manner by providing detailed information on the
caller and web based dialing for our sales and marketing staff," said Scott
Sonju, president and general manager of the RoughRiders. "By providing
these advanced unified communications tools we can improve our customer
experience and make our staff more efficient. It will also provide our
luxury suites with easy access to the park staff on game day and during the
many events we host each year at the ballpark."
The Frisco RoughRiders evaluated a number of major vendors and selected
Westron and ShoreTel for the project. Westron is a ShoreTel Orange Partner
and longtime service provider for the ballpark and executive offices. A key
factor in choosing the ShoreTel UC system was the level of increased
reliability provided by its unique, centrally managed, and distributed
architecture.
About the Frisco RoughRiders
The Frisco RoughRiders are the Double-A Affiliate of the Texas Rangers and
play their games at Dr. Pepper Ballpark in Frisco, Texas. The team has
finished first in all of Double-A Baseball in attendance in 2005, 2006,
2007, and 2008. The RoughRiders were named winners of the 2007 Freitas
Award by Baseball America, given to organizations "on a path of long-term
excellence and are true parts of their communities." The RoughRiders are
also owned by Mandalay Sports Entertainment winners of the "Baseball
Organization of the Year" by Ballpark Digest. For more information on
Mandalay Baseball Properties, the Frisco RoughRiders and Dr. Pepper
Ballpark, contact Dane Brugler at (972) 334-1925 or via email at
dbrugler@ridersbaseball.com.
About Westron Communications, Inc.
Westron Communications is a Dallas, TX based network solutions provider.
The company combines IP voice, data, and High Definition video to deliver
unified communications platforms to their clients. Westron wraps these
IP-based solutions in a blanket of security utilizing the latest hardware
and software technology to ensure the client's intellectual property and
business information is totally protected. Westron has been recognized by
ShoreTel for achieving world-class customer satisfaction levels, and has
been ranked as a Top Ten partner worldwide as a member of the Circle of
Excellence. Learn more about Westron by calling Dave Casey at
1-800-322-2365 or visit http://www.westron.com for additional information.
About ShoreTel, Inc.
ShoreTel, Inc., (NASDAQ : SHOR ) is a leading provider of Pure IP Unified
Communications solutions. ShoreTel enables companies of any size to
seamlessly integrate all communications -- voice, video, messaging and data
-- with their business processes. Independent of device or location,
ShoreTel's distributed software architecture eliminates the traditional
costs, complexity and reliability issues typically associated with other
solutions. ShoreTel continues to deliver the highest levels of customer
satisfaction, ease of use and manageability while driving down the overall
total cost of ownership. ShoreTel is headquartered in Sunnyvale,
California, and has regional offices in the United Kingdom, Sydney,
Australia and Munich, Germany. For more information, visit www.shoretel.com
or call 1-877-80SHORE.