DAC Technologies Named "Company of the Month" in July Issue of The Bowser Report and Announces Second Quarter and Six Months Sales Increase of 23%


LITTLE ROCK, AR--(Marketwire - July 22, 2009) - DAC Technologies (OTCBB: DAAT) today announced that it has been selected as the "Company of the Month" in the July 2009 edition of The Bowser Report. The Bowser Report is a monthly, subscription-based, newsletter that highlights small cap stocks trading on the NYSE, NASDAQ and AMEX at $3.00 per share or less. Companies featured in the publication do not pay for coverage or research. The Bowser Report, founded by Max Bowser, now in its 33rd year, was selected as one of the top ten newsletters in 2005 by the Hulbert Financial Digest.

David A. Collins, Chairman and CEO, stated, "We are pleased to be selected as the featured company in The Bowser Report. The Newport News, Virginia company uses fundamental analysis to select and recommend companies. Companies do not pay for the research and coverage and do not edit the newsletter's recommendation. In fact, I knew nothing of the report until I was told about it by a third party."

Collins also stated, "Everyone at the Company has worked very hard to build a sound financial base and consistently profitable company."

The Company today also announced net sales for the six month period ending June 30, 2009 of $6,676,702 versus $5,440,027 for the same period in 2008. This is an increase of $1,236,675, a 23% increase. For the three months ending June 30, 2009, the Company announced net sales of $3,143,261, versus $2,724,258 in 2008. This is an increase of $419,003, a 16% increase.

Collins further stated, "The Company has been concentrating on its core business of gun cleaning kits and gun accessories and has had substantial increases in all these areas. A decision was made not to manufacture very low gross margin items such as game processing kits, meat grinders and fireplace equipment. Although this causes loss of revenue, the Company felt it was best to concentrate on our core business and increase gross margins. The Company still projects revenue of $15 to $17 million, but with substantially higher gross margins, with 12 to 15 cents in earnings per share."

About DAC:

DAC Technologies Group International, Inc. is an outsource manufacturer of high quality, reasonably priced security safes, gunlocks, gun cleaning kits, sporting goods, household cleaning products and various hardware items. DAC distributes its products through mass merchandisers such as Wal-Mart and Kmart, and sporting goods retailers and distributors such as Cabela's, Acusport, Jerry's, RSR, Maurice, Academy Sports, Sports Authority and others. DAC also provides gunlocks to OEM gun manufacturers such as Glock, SigArms, Savage, Weatherby, as well as others. Also, DAC's products are distributed through catalog companies.

The Private Securities Reform Act of 1995 provides a "safe harbor" for forward-looking statements. Certain information included in this press release (as well as information included in written statements to be made) contains statements that are forward looking, such as those relating to consummation of the transaction, anticipated future revenue of the Company's and success of current public offerings. Such forward looking information involves important risks and uncertainties that could significantly affect anticipated results in the future and, accordingly, such results may differ materially from those expressed in any forward looking statements.

Contact Information: For Shareholder Information please call: 1-800-920-0098