Contact Information: Contact: Diana Thurmann Franchise Direct 1-866-325-9830
ATLANTA, GA--(Marketwire - August 12, 2009) - Franchise Direct, one of the world's top
franchise portals, has released its first-annual list of the Top 100
Global Franchises. Franchise Direct arrived at these rankings after
examining thousands of franchises worldwide. Franchising plays a major role
in the global economy, and this list highlights the franchise businesses
that have best-invested in international development. Combined, they make
up some of the world's most beloved franchised brands.
Franchise Direct is perfectly
positioned to examine the global franchise market, as it is a prominent
player in international franchising and operates popular national portals
in seven major economies in North America and Europe. The list was compiled
according to an objective methodology that factored in a range of
commercial matters alongside matters of corporate citizenship and best
practice. It also weighed in its support and financing for franchisees, as
well as its policy regarding environmental and social matters to arrive at
its list
of the Top 100 Global Franchises.
The Top 100 Global Franchises provide an insightful glimpse inside the
state of the franchising industry in the current economic climate. The Top
100 is largely dominated by the top performers in the quick-service
restaurant industry. But the list also shows the diversity of the
franchising system, with cleaning, internet and senior care franchises
making the Top 100.
Franchising is seen by many as an American concept, but these rankings are
also unique because they indicate the rising success of franchises outside
of America. Fifteen franchises that are not based in America have cracked
the Top 100, with franchises from Japan, Australia and Britain represented.
This list provides a blueprint for franchises considering international
expansion.
While each franchise on the Top 100 has developed a clear brand identity,
they all share a number of similar traits. Each has built its success on a
clear business model that's easy to replicate, a strong support apparatus,
an ability to innovate and a sensitivity towards environmental issues.
Franchises are certain to play a greater role in the globalizing economy.
Despite the global credit crunch, the world's top franchises remain
cautiously optimistic. This list shows that franchising continues to remain
a vibrant economic force in America and beyond.
About Franchise Direct: Franchise Direct (www.franchisedirect.com) is one
of the world's leading portals for franchise and business opportunities.
Started as a single website for the promotion of franchises in the US
market in 1998, Franchise Direct now operates a suite of six multilingual
sites targeting North America and Europe. Their American center is in
Atlanta, Georgia and they can be contacted on 1-866-325-9830.
