Data Robotics Enters New Decade With 100,000 Units Shipped

SANTA CLARA, CA--(Marketwire - January 20, 2010) - Data Robotics, Inc., the company that delivers the best data storage experience ever, today announced that 2009 was the company's best year in terms of growth and sales, reaching 100,000 units shipped to date of its award-winning Drobo line of data storage arrays. With the introduction of three new Drobo products in 2009 -- Drobo S, DroboPro, and DroboElite -- Data Robotics expanded its market focus beyond its core audience of prosumers to deliver radically simplified data storage to professionals and small and medium-sized businesses (SMBs). The introduction of the new Drobo products accelerated sales and helped the company to add over 1,000 channel partners and achieve 70% sales growth in 2009.

"As the trend of rapid data growth continues across all market segments, from personal storage users to large enterprises, so does the need for data storage solutions that can easily, reliably store and protect data as it grows," said Benjamin S. Woo, program vice president of storage systems at IDC. "Data Robotics is leveraging its success in the prosumer market -- with solutions that are focused around ease of use -- to deliver business class data storage and protection solutions at a price point below competing business class products, enabling the company to experience growth and broader appeal across a variety of markets."

Data Robotics 2009 Growth Facts:

-- 100,000 Drobo products shipped to date worldwide

-- Introduction of Drobo S for professional and home office users

-- Introduction of DroboPro and DroboElite for small and medium-sized businesses

-- 70% sales growth in 2009

-- Addition of over 1,000 channel partners

"In 2009 Data Robotics continued blazing a trail of technological innovation and market leadership by launching three new Drobo products, expanding our ability to deliver radically simplified storage to new prosumer and business customers. Combined with tremendous industry recognition and a total commitment to supporting strong channel partnerships, Data Robotics set a new record for company and sales growth in 2009," said Tom Buiocchi, CEO, Data Robotics. "Our outlook for 2010 is strong as we continue to focus on delivering unique products that cost-effectively address our consumer and business customers' most pressing storage requirements: simplicity, scalability, and advanced data protection."

About Data Robotics

Data Robotics, Inc., the company that delivers the best storage experience ever, develops automated storage products designed to ensure data is always protected, accessible, and simple to manage. The award-winning Drobo storage arrays are the first to provide the protection of traditional RAID without the complexity. The revolutionary BeyondRAID technology frees users from making the difficult and confining choice of "Which RAID level to deploy?" by providing an unprecedented combination of advanced features and automation, including single- and dual-drive redundancy, instant expansion, self-monitoring, data awareness, self-healing, and an easy-to-understand visual status and alert panel. For more information, visit Data Robotics at www.datarobotics.com.

Data Robotics, Drobo, DroboPro, DroboElite, and BeyondRAID are trademarks of Data Robotics, Inc., that may be registered in some jurisdictions. All other trademarks used are owned by their respective owners.

Contact Information: Media Contact: Elizabeth Zaborowska Bhava Communications 510-219-8127