MINNEAPOLIS, March 5, 2010 (GLOBE NEWSWIRE) -- Wireless Ronin Technologies, Inc. (Nasdaq:RNIN), a Minneapolis-based digital signage provider and Presenting Sponsor of the Digital Signage Expo earned both an Apex and Content award with client ARAMARK at the Las Vegas event February 24th.
"We are very pleased to be honored at the Digital Signage Expo again this year for our client programs," said Scott Koller, executive vice president and chief operating officer of Wireless Ronin Technologies. "It is rewarding for our team at Wireless Ronin to see that our continued innovation and hard work is recognized by the industry at this key event."
Wireless Ronin and ARAMARK received a Silver Apex award in the Hospitality category for the overall network powered by the RoninCast® digital signage software. The RoninCast software allows ARAMARK to leverage their wide array of assets and data efficiently and cost effectively while providing highly customizable solutions for their unique settings, floor plans and dining offerings. With food and facility locations in Healthcare, Higher Education, Sports, Entertainment and Convention Centers among many others, ARAMARK was ultimately able to create a network model that provides unique and compelling implementations across a varied client landscape in the form of digital menu boards, greeter boards and promotional panels at exceptionally competitive cost points that deliver compelling consumer experiences.
"This digital signage network is a game changer," said George Yunis, senior director, Creative Services for ARAMARK. "In addition to supporting a variety of menu strategies, it forms the backbone for multiple uses and applications offering our clients, consumers and employees tremendous new ways to benefit from all that ARAMARK has to offer."
The new ARAMARK campus dining brand, Burger Studio™, was recognized for "Best Product Content" for its use of innovative and compelling interactive content created for its ordering kiosks which allows customers to "Build Your Own Burger". The use of interactive ordering content appeals directly to its key demographics' desire -- providing them the ability to create their own custom burger with over 30 fresh topping ingredients. Burger Studio creates a truly immersive digital experience by including digital menu board systems that mirror and support the touch screen content through which patrons build their custom burger masterpiece.
"This was truly a team effort," said Dan Muenzberg, director, ARAMARK Concept Design. "ARAMARK's Strategy & Insights and Concept Design teams collaborated to provide creative and content direction to the talented WRT designers."
"We were so pleased with the student input we received to help create the design concept, as well as with the partnership WRT provided to achieve the desired kiosk functionality," adds Bob Joyal, IT manager for ARAMARK Dining and Facility Services.
Recipients of the 2010 awards were selected from a field of nearly 120 entrants and judged by a third party group of industry professionals based on creative or technological solution to a digital signage installation challenge and the accompanying result. The Digital Signage Expo is the largest international tradeshow solely dedicated to the digital signage industry and related technology.
About Wireless Ronin Technologies, Inc.
Wireless Ronin Technologies (www.wirelessronin.com) has developed RoninCast® software as a complete solution designed to address the evolving digital signage marketplace. RoninCast® software enables clients to manage digital signage networks from one central location and provides turnkey solutions in the digital signage marketplace. The RoninCast® software suite facilitates customized distribution with network management, playlist creation and scheduling, and database integration. Wireless Ronin offers an array of services to support RoninCast® software including consulting, creative development, project management, installation, and training. The company's common stock trades on the NASDAQ Global Market under the symbol "RNIN".
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