Carlsberg A/S 100 Ny Carlsberg Vej 1760 Copenhagen V Denmark CVR.nr. 61056416 carlsberg@carlsberg.com Tel +45 3327 3300 Fax +45 3327 4701 Press release 4/2010 28 April 2010 Page 1 of 1 Mark Jensen appointed CEO in Carlsberg Sweden Mark Jensen has been appointed CEO in Carlsberg Sweden effective as of 1st May 2010. He comes from a position as VP Business Development Northern Europe and was before that responsible for integrating Brasseries Kronenbourg into the Carlsberg Group. Mark Jensen has before Carlsberg worked as CEO for Netto in Sweden and he lives in Halmstad, Sweden. He replaces Otto Drakenberg who has decided to leave Carlsberg. Contacts: Media Relations: Jens Bekke, +45 3327 1412 The Carlsberg Group is one of the leading brewery groups in the world, with a large portfolio of beer and other beverage brands. The flagship brand - Carlsberg - is one of the best-known beer brands in the world and the Baltika, Carlsberg, and Tuborg brands are among the six biggest brands in Europe.. More than 43,000 people work for the Carlsberg Group, and its products are sold in more than 150 markets. In 2009 the Carlsberg Group sold more than 135 million hectolitres of beer, which is about 114 million bottles of beer a day. Find out more at www.carlsberggroup.com. www.carlsberggroup.com