NYC Start-up SnakBlox Takes "Tumblr" Approach to Online Games


NEW YORK, June 9, 2011 (GLOBE NEWSWIRE) -- SnakBlox (www.snakblox.com), one of the fastest growing self-service publishing platforms for online games, announced today the release of TriviaSnaks (www.triviasnaks.com), a social trivia and quiz creation platform.

TriviaSnaks will enable users to create, customize, editorialize, and share their own trivia games across Facebook, Tumblr, WordPress, and their own websites. The platform is targeting anyone who can benefit from increased engagement from a Facebook page to a heavily trafficked website. The game itself is aiming to be the "FarmVille" of trivia with strong social hooks.  

"The vision of SnakBlox is to bring gaming experiences to everything digital, and TriviaSnaks is doing exactly that. We are enabling websites and users to launch extremely contextual and relevant gaming experiences for everyone to enjoy," said Nik Pai, CEO of SnakBlox.

With over 500 million people playing online games, publishers are starting to realize the power of adding games to their websites in terms of growing audience, engagement, and revenue.

"Trivia and quiz games offered today on most websites do not take advantage of all the social connectivity available to them, we want to change that," explains Pai.

TriviaSnaks is offering a limited number of "free" beta invites at www.triviasnaks.com. The company has not discussed what the pricing model will be upon launch. 

For more information about SnakBlox, please visit www.snakblox.com or email press@snakblox.com. Follow SnakBlox on Facebook and Twitter: @Snakblox.

About SnakBlox

SnakBlox (www.snakblox.com) is a premier self-service publishing platform for websites to launch gaming experiences. SnakBlox takes a unique approach to online gaming by providing websites the ability to deliver highly contextual game experiences. The SnakBlox platform has helped major media companies, social networks, website publishers, and advertising microsites drive engagement, revenue, and traffic using games. The company is headquartered in New York City.

About TriviaSnaks

TriviaSnaks (www.triviasnaks.com) is a simple trivia and quiz creation platform that enables anyone to create a social trivia game to add onto any social platform. The Social Trivia Engine can be completely customized with a website content library and layers in all the powerful features found in the top social games such as badges, virtual currency, invite friends, social sharing, and power-ups. All of our games can be easily syndicated across social and online platforms such as Facebook, Tumblr, Twitter and WordPress.

Maryam Bisharat
press@snakblox.com
460 Park Avenue South, 4th floor
New York, NY 10016
(646) 660-9424
www.snakblox.com

This information was brought to you by Cision http://www.cisionwire.com.

The following files are available for download:

wkr0005.pdf PDF
[Image] TriviaSnaks Flow
[Image] TriviaSnaks Logo