SOUTHFIELD, Mich., Nov. 8, 2011 (GLOBE NEWSWIRE) -- The difference between a successful company and one that languishes unknown is a solid marketing and public relations strategy. And that's exactly what Lynne Schreiber Golodner will help business owners and employees of small, startup and mid-sized business do at a new slate of seminars.
"It's not hard to tell your story – if you know what grabs the attention of the media and attracts new customers," says Golodner, who created Your People LLC in 2007 to help businesses build their client base by building relationships. "In our monthly seminars, no more than 20 participants will learn how to harness PR, Social Media and Marketing to grow their businesses and build their bottom lines."
This year, Your People was awarded THREE prestigious MarCom awards for marketing and public relations campaigns. The awards recognize the following campaigns:
- Gold Award for "Empowering Solutions," a complete trade show exhibit and marketing materials for Woodward Asset Capital, a Southfield, Mich., software provider for banks seeking to sell foreclosures and short sales more efficiently.
- Gold Award for "Triumph Over Tragedy," a comprehensive Public Relations strategy for the launch of photographer Monni Must's non-profit A Dime and A Penny Foundation.
- An Honorable Mention for "Find Freedom," a brochure designed for Yoga Shelter's Training programs.
The Your People roster of seminars includes the following:
- The Anatomy of an Idea (Public Relations) – January 31 at Weber's Inn and May 16 at the Grosse Pointe War Memorial
- Marketing Decoded – February 28 at the Skyline Club, April 24 at Zingerman's Events on 4th and November 7th at the Birmingham Conference Center
- Social Media 101 – March 22 at the Birmingham Conference Center
- Social Media Beyond 2.0 – October 9th at Zingerman's Events on 4th
Each seminar costs $199 per participant. Participants will receive a complimentary copy of the Your People Guide for the Intrepid: Everything you need to know about PR & Marketing.
Participants will emerge from these seminars with a thorough understanding of PR, Marketing and Social Media as well as a ready-to-use strategy, pitch or campaign.
"My goal is to help people truly build business," says Golodner. "These seminars will be fun, energetic, inspiring and user-friendly. Plus, our intimate setting guarantees one-on-one attention and brainstorming specific to each participating business."
A journalist for more than 15 years, Golodner founded Your People in 2007 to build business by building relationships through strategic marketing, public relations and social media campaigns. Registration is open for Your People classes: www.yourppl.com/seminars. Space is limited to 20 participants per class.
Media Inquiries:
248:376:0406
For information or interviews, please contact Lynne Golodner's personal cell phone at (248) 376-0406 or lynne@yourppl.com.
A journalist for more than 15 years, Golodner founded Your People in 2007 to build business by building relationships through strategic marketing, public relations and social media campaigns. Registration is open for Your People classes: www.yourppl.com/seminars. Space is limited to 20 participants per class.
CONTACT:
Lynne (Schreiber) Golodner
248:376:0406,
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