MEDIA ALERT: Stephen A. Cox, President and CEO of the Council of Better Business Bureaus, to Be Featured on Award-Winning CredibilityLIVE, Wednesday, January 11, 2012 at 1:00 PM EST - www.CredibilityLIVE.com

LOS ANGELES, CA--(Marketwire - Jan 9, 2012) -

WHO AND WHAT:
Stephen A. Cox, President and CEO of the Council of Better Business Bureaus, will be featured on the award-winning FREE interactive series, CredibilityLIVE - "Building Your Business by Building Trust: Insights from the CEO of the BBB." Mr. Cox will be interviewed live and take questions online from small business owners.

WHEN:
Wednesday, January 11, 2012 - 1:00 PM EST (LIVE!)

WHERE:
http://www.CredibilityLIVE.com

HOW:
Viewers can watch the interview live and ask questions via interactive chat on www.CredibilityLIVE.com. Registration is open at the CredibilityLIVE website. The live Q&A will be FREE and open to the public.

SUMMARY OF FORTHCOMING LIVE INTERVIEW WITH STEPHEN A. COX
In today's economy, trust and brand reputation are more important than ever. On January 11^th, 2012, Stephen A. Cox, President and CEO of the Council of Better Business Bureaus, will be interviewed LIVE on how BBB rates and reviews businesses, why trust is a vital asset to any small business and how businesses can build trust to earn increased customer confidence. Mr. Cox will also take questions online. This marks the first major address by Mr. Cox on the occasion of the BBB's centennial.

CredibilityLIVE is an interactive, online video series that enables small business owners to dialogue with industry-leading experts who provide strategies and insight to entrepreneurs who want to build business credibility and ultimately grow their businesses.

About Dun & Bradstreet Credibility Corp.
Dun & Bradstreet Credibility Corp. is the leading provider of business credit building and credibility solutions for businesses. The company helps businesses establish their credit with a D&B D-U-N-S® Number and provides the only business credit solution available to companies looking to build, monitor, and impact their business credit and credibility. The company's headquarters are in Los Angeles, CA with offices throughout the United States. For more information on the company, please visit www.DandB.com or follow the company on Twitter via @DandB.