MEDIA ALERT: Air Transat Celebrates 100,000 Facebook Fans

TORONTO, ONTARIO--(Marketwire - Feb. 9, 2012) -

Editors Note: There is a video associated with this press release.

In 2012, Transat (TSX:TRZ.B)(TSX:TRZ.A), the leader in Canada's holiday travel industry, has more than just a 25^th anniversary to celebrate! With one of the fastest growing online communities, its Air Transat Facebook page has now become the go-to hub for more than 100,000 incredible travel fans.

"It took a lot of "likes" to get to 100,000 fans and we are extremely grateful for every single one," says Joseph Adamo, Vice-President Marketing, Transat Tours Canada. "To show our Air Transat fans just how much we "like" them back, we are thrilled to launch a series of fun and exciting holiday giveaways."

To kick off the 100,000 Air Transat Facebook Fan celebration, Air Transat has named Dan Schlachter from Burlington, Ontario, an official "Super Fan". To thank Dan for his ongoing contribution to the Air Transat Facebook page and his loyalty, he has been presented with a memorable trip for two to London, England. His package includes a seven-night stay at the Hotel Park Plaza Westminster Bridge, a seven-day London Travelcard, an Energy London Eye Champagne "flight", roundtrip flights and more provided by Transat Holidays!

The Air Transat team is just getting warmed up! Be sure to become a fan of the Air Transat Facebook page today to become part of this amazing online travel community and be eligible to win more great prizes.

About Transat

Transat A.T. Inc. is an integrated international tour operator with more than 60 destination countries and that distributes products in over 50 countries. A holiday travel specialist, Transat operates mainly in Canada and Europe, as well as in the Caribbean, Mexico and the Mediterranean Basin. Montreal-based Transat is also active in air transportation, destination services and distribution. (TSX:TRZ.B)(TSX:TRZ.A)

About Air Transat

Air Transat is Canada's leading holiday travel airline. Every year, it carries some 3 million passengers to nearly 60 destinations in 25 countries aboard its fleet of Airbus wide-body jets. The company employs approximately 2,000 people. Air Transat is a business unit of Transat A.T. Inc., an integrated international tour operator with more than 60 destination countries and that distributes products in over 50 countries.

To view the video associated with this press release, please visit the following link: http://www.youtube.com/watch?v=zJqGD6IVfL8&