IRVINE, Calif., May 8, 2012 (GLOBE NEWSWIRE) -- Trycera Financial, Inc. (Pink Sheets:TRYF), a financial services company specializing in the delivery of prepaid debit card programs, prepaid debit card program management, alternative credit products and personal financial services, today announced its agreement to be featured in a four part mini-series on "The Balancing Act" TV show airing weekday mornings 7am-8am (ET/PT) on the Lifetime Television Network. This mini-series will focus on personal credit and finances and is scheduled to air starting Fall 2012.
"The Balancing Act" is a one hour morning show that's about women, for women, and trusted by women. This program inspires and empowers women with entertaining and educational shows, which helps place them in the best position to achieve success in every area of their lives. Trycera strongly believes in the important role credit and money management plays in the lives of consumers, and works toward rebuilding credit for those who have been adversely impacted by various credit and financial issues. The four (4) segments of this mini-series are titled:
- "Building a Strong Financial Foundation"
- "Smart Shopping Solutions – Credit is Everything!"
- "Shopping for the Holiday – Cash or Credit?"
- "Setting Financial Goals for the Upcoming Year"
Ray Smith, the President and CEO of Trycera, stated: "Our Company is very pleased to be featured on "The Balancing Act" which is a program with a target audience of women ages 25-54. Since women make a lot of the financial decisions in the household, we feel our Company will get tremendous exposure and be able to help families all across America relieve financial stress and money worries by using our products."
The Balancing Act's Senior Associate Producer, Carri Schiff-Levy, stated: "We're looking forward to having Trycera Financial join "The Balancing Act" for this four part series. Trycera will provide important information that will help empower our viewers to take charge of their personal financial life and gain sound financial footing."
ABOUT TRYCERA FINANCIAL, INC.
Trycera Financial, Inc. is a financial services company specializing in the delivery of prepaid card programs, prepaid card program management, alternative credit products and bill payment reporting. The Company also markets a diverse portfolio of personal financial management solutions and pay as you go services that allow consumers the ability to have recurring and non-traditional/alternative payment information such as rent, utilities, insurance and wireless phone service payments reported to national credit reporting agencies. For more information, please visit the Company's web site at www.trycera.com">www.trycera.com.
The Trycera Financial, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=12307
ABOUT "THE BALANCING ACT" on LIFETIME TELEVISION
"The Balancing Act", America's premier morning show, airs weekday mornings on Lifetime Television at 7:00am (ET/PT). These days the modern woman is trying to balance it all and the mission at "The Balancing Act" is to bring solutions to them to help them balance life, career, family and most importantly themselves. "The Balancing Act" is a Branded Entertainment show that entertains, educates and engages the viewer.
For more information please contact us at: http://www.TheBalancingAct.com.
FORWARD-LOOKING STATEMENTS
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