GPS Insight Announces New Ability for Users to Add Custom Categories and Attributes

SCOTTSDALE, AZ--(Marketwire - July 11, 2012) -  GPS Insight, a leading provider of GPS tracking solutions for commercial and government fleets, has announced a new capability for all customers to apply their own custom categories and attributes to their fleets within the GPS fleet tracking software. This innovative feature is the first of its kind in the GPS fleet tracking industry. Customers are able to define and apply their highly specific business data to vehicles, equipment, drivers, landmarks, users, and hierarchy nodes within GPS Insight.

An example of applying this powerful capability could be a service company that defines specialized equipment assigned to the vehicle such as a generator, compressor, concrete saw, etc., as well as assigning training certifications to drivers who operate that equipment. This exclusive feature allows fleet managers to differentiate each vehicle, asset, driver, landmark, user, or hierarchy node in order to make the best business decisions.

Once GPS Insight customers apply custom categories and attributes to their vehicles or equipment, they will be able to see this data, and filter based upon them within the GPS Insight mapping, reports, and alerts. Eventually, custom data fields and values will also be applicable to trips and stops which will help customers to bill more effectively, determine tax on personal vehicle usage, and more.

Robert Donat, CEO of GPS Insight, said, "We have always paid attention to custom requirements from our users, and now, by allowing them to define their own highly custom categories and attributes and assign them to objects within GPS Insight, we are able to provide a perfectly tailored product for their specific needs."

About GPS Insight:
GPS Insight is a leading supplier of reliable GPS tracking, navigation, and messaging technology for fleet-based customers. They utilize high quality GPS hardware and add the technology, customization and enhancements which fleet-based companies demand. Using the GPS Insight fleet tracking product, companies realize a significant increase in efficiency, and gain insight into all aspects of their fleet operations. Current location, unlimited history, engine diagnostics, routing, reports, alerts, and messaging all combine to provide the ideal platform for fleet-based companies. GPS Insight provides highly flexible solutions, which include a wide range of customized reports, alerts, and other features that can be tailored to meet specific customer requirements to ensure maximum return on investment.