SEATTLE, WA--(Marketwire - Aug 9, 2012) - Mercent™, a leading technology company that enables retailers to profitably reach and convert more shoppers online, announced today its Chairman and CEO Eric Best is a featured guest speaker at the next Susquehanna Investment Group (SIG) dinner held Wednesday, August 15, 2012 at ART in Seattle, WA.
Joining lead internet analyst Herman Leung, Mr. Best will offer expert insight on the nearing 2012 eCommerce holiday retail selling season, along with industry trends impacting online sales channels including Amazon, Google and eBay; related eCommerce technologies and consumer shopping programs; consumer online spending trends and projections; and eCommerce sales forecasts for the 2H 2012. Mr. Best will also update attendees that include venture and growth equity investors and strategic partners on Mercent's 2012 business model, expansion and growth within the SAAS, digital advertising and retail eCommerce markets.
Mr. Best is a recognized Digital Media, Internet and eCommerce expert and frequent industry speaker and has chaired, moderated and spoken at numerous industry and financial conferences and forums. He is quoted on related industry trends, issues and topics in Wall Street analyst briefs and notes, and in Tier 1 business, financial and trade publications including Wall Street Journal, Fortune, Investor's Business Daily, New York Times, Business Week, Bloomberg, Reuters, Fox Business News, Internet Retailer, STORES Magazine, Seattle Times, and Chicago Tribune.
Mercent optimizes retail product and offer visibility across a comprehensive set of digital channels. From product ad platforms including Google Product Search (GPS), Amazon Product Ads and Google Product Listing Ads (PLA), as well as emerging options like social shopping outlets to online marketplaces like Amazon and eBay, comparison shopping sites and paid search platforms (Google AdWords, Microsoft AdCenter), Mercent creates value for retailers across the full spectrum of eCommerce transactions. The Mercent Retail™ platform complements product ad placement with deep retail analytics. Business intelligence tools highlight the products, categories, brands, promotions, ads, and channels contributing most to online performance and ROI. Proprietary tools allow retail marketers to take action on these insights.
To learn more about Mercent's full product portfolio, contact Mercent Sales at 206-832-3900 or hello@mercent.com. Information regarding Mercent Retail shopping feed management technology, Mercent Performance marketing services, and the complete list of online marketing channels in the Mercent Shopping Network is also available at www.mercent.com.
About Mercent
Through its award-winning Mercent Retail™ technology Mercent helps large brand name retailers, including 1-800-Flowers, the Home Shopping Network, GUESS?, L'Occitane USA and others, reach and convert online shoppers. Supported purchasing destinations include Amazon.com, Google, eBay, Bing, product ads, comparison shopping engines (CSEs), affiliate networks, social shopping sites and paid search and display advertising campaigns. The company was founded by Amazon.com veterans, is venture funded, and based in Seattle, WA. For more information, visit www.mercent.com.
Contact Information:
Mercent PR Contact
Kristine Szarkowitz
Tel: 206-832-3900